100,000+ Books, Games & Puzzles in-stock πŸ‡³πŸ‡Ώ

Overnight NZ-wide delivery on in-stock orders πŸš€

Seeing What's Next

Using the Theories of Innovation to Predict Industry Change
3.94 goodreads logo

Ratings/reviews counts are updated frequently.

Check link for latest rating.
( 5,094 ratings, 48 reviews)
Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
Seeing What's Next by Clayton M. Christensen, Erik A. Roth, and Scott D. Anthony delves into the theory of disruptive innovation, illustrating how industry leaders can anticipate changes in the business landscape. The authors provide frameworks and tools to predict the future of various industries, helping businesses navigate and leverage transitions effectively. Through real-world examples, the book offers insights into staying ahead in dynamic markets.
Read More
Format: Hardback
TEMPORARILY OUT OF STOCK Please add to wishlist to be notified when back in stock

Sorry, we're currently out of stock of Seeing What's Next. Please add to your Wishlist and we'll send you an email as soon as it's back in stock.

Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

You might enjoy this book if you're interested in understanding how successful innovation and strategic planning can predict future business trends. It's great for entrepreneurs and business leaders who want to explore how industries evolve and identify potential opportunities or threats before they become mainstream.

Book Hero thinking about your next read

When a disruptive innovation is launched, it changes the entire industry and every firm operating within it. This book argues that it is possible to predict which companies will win and which will lose in a specific situation - and provides a practical framework for doing so.

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

Every day, individuals take action based on how they believe innovation will change industries. Yet these beliefs are largely based on guesswork and incomplete data, leading to costly errors in judgment.

Now, internationally renowned innovation expert Clayton M. Christensen and his research partners Scott D. Anthony and Erik A. Roth present a groundbreaking framework for predicting outcomes in the evolution of any industry. Based on proven theories outlined in Christensen's landmark books The Innovator's Dilemma and The Innovator's Solution, Seeing What's Next offers a practical, three-part model that helps decision-makers:

  • Spot the signals of industry change
  • Determine the outcome of competitive battles
  • Assess whether a firm's actions will ensure or threaten future success

Through in-depth case studies of industries from aviation to health care, the authors illustrate the predictive power of innovation theory in action.

Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?

Seeing What's Next by Clayton M. Christensen, Erik A. Roth, and Scott D. Anthony is praised for its insightful application of disruptive innovation theory. Reviewers appreciate how the authors provide a strategic framework useful for forecasting industry changes and identifying potential new opportunities. The book is acknowledged for its practical examples, which enhance understanding of complex business scenarios, making it highly valuable for entrepreneurs and business leaders.

Book Hero reading reviews

Book Details

INFORMATION

ISBN: 9781591391852

Publisher: Harvard Business Review Press

Format: Hardback

Date Published: 21 September 2004

Country: United States

Imprint: Harvard Business Review Press

Illustration: Illustrations

Audience: Professional and scholarly

DIMENSIONS

Width: 165.0mm

Height: 241.0mm

Weight: 657g

Pages: 352

About the Author

Christensen is one of the brightest stars in business right now, and is recognized as one of the world's leading experts on innovation. He is the Robert and Jane Cizik Professor of Business Administration at Harvard Business School, with a joint appointment in Technology & Operations Management and General Management Scott D. Anthony is a Partner at Innosight LLC and Erik A. Roth is a consultant in McKinsey & Company's Boston office.

Also by Clayton M. Christensen

View all
  • The Innovator's Dilemma
    The Innovator's Dilemma by Clayton M. Christensen is a seminal work that explores the compelling reasons why large, successful companies can fail despite having well-established business practices and strong market positions. With meticulous research, Christensen delves into the nature of disruptive innovation, illustrating how these innovations can change the landscape of entire industries, from technology to healthcare, leaving behind companies...
    Paperback
    $4800
    Elsewhere:
    $5499
    In Stock
    Ships today
  • The Innovator's Dilemma
    The bestselling classic on disruptive innovation by renowned author Clayton M. Christensen. His work is cited by the world's best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestsellerβ€”one of the most influential business books of all timeβ€”innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right yet still lose market leadership....
    Hardback
    $6300
    Elsewhere:
    $6999
    Available
    Ships in 4-6 weeks
  • How Will You Measure Your Life? (Harvard Business Review Classics)
    Harvard Business School's Clayton M. Christensen teaches aspiring MBAs how to apply management and innovation theories to build stronger companies. However, he also believes that these models can help people lead better lives. In How Will You Measure Your Life?, he explores questions everyone needs to consider: How can I be happy in my career? How can I ensure that...
    Paperback
    $3600
    Available
    Ships in 2-3 weeks
  • HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
    Stop pushing productsβ€”and start cultivating relationships with the right customers. If you read nothing else on marketing that delivers competitive advantage, read these 10 articles. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you reinvent your marketing by putting itβ€”and your customersβ€”at the centre of your business. Leading...
    Paperback
    $3999
    Available
    Ships in 4-6 weeks
  • HBR's 10 Must Reads on Organizational Resilience (with bonus article "Organizational Grit" by Thomas H. Lee and Angela L. Duckworth)
    Build resilience in your company to weather the greatest crises. If you read nothing else on organisational resilience, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you understand how to reshape your company to overcome disruption, social upheaval, and disaster. This book will inspire you to: Reposition...
    Paperback
    $4799
    Available
    Ships in 4-6 weeks
  • HBR's 10 Must Reads on Innovation (with featured article "The Discipline of Innovation," by Peter F. Drucker)
    HBR's 10 Must Reads on Innovation (with featured article "The Discipline of Innovation," by Peter F. Drucker) provides essential insights on inspiring and executing innovation. To innovate profitably, you need more than just creativity. Do you have what it takes? If you read nothing else on this topic, read these 10 articles. We've combed through hundreds of articles in the...
    Paperback
    $6300
    Available
    Ships in 2-3 weeks
  • HBR at 100
    The most definitive management ideas of the century, all in one place. Harvard Business Review is the foremost destination for smart management thinking. Now, at its 100th anniversary, this commemorative volume brings together the most influential ideas since its inception. With an introduction written by editor in chief Adi Ignatius, HBR at 100 features business publishing's most influential voices on...
    Hardback
    $6499
    In Stock
    Ships today
  • The Innovator's Solution
    The New York Times bestseller and seminal work on disruption β€” for every company seeking new growth. Clayton Christensen's bestselling book, The Innovator's Dilemma, introduced the groundbreaking idea of disruptive innovation, revealing how even well-run companies can do everything right and yet still lose market leadership. In The Innovator's Solution, Clayton Christensen and Michael Raynor expand on the idea of...
    Hardback
    $6300
    Elsewhere:
    $6999
    Available
    Ships in 4-6 weeks
  • HBR's 10 Must Reads Ultimate Boxed Set (14 Books)
    The most important ideas on management all in one place We've combed through hundreds of Harvard Business Review articles on topics such as emotional intelligence, communication, change, leadership, strategy, managing people, and managing yourself and selected the most important ones to help you maximise your own and your organisation's performance. HBR's 10 Must Reads Ultimate Boxed Set includes 14 bestselling...
    Box Set
    $48600
    Elsewhere:
    $54000
    Available
    Ships in 4-6 weeks
  • HBR's 10 Must Reads Boxed Set (6 Books) (HBR's 10 Must Reads)
    You want the most important ideas on management all in one place. Now you can have them in a set of HBR's 10 Must Reads. We've combed through hundreds of Harvard Business Review articles on strategy, change leadership, managing people, and managing yourself and selected the most important ones to help you maximise your performance. This six-title collection includes only...
    Box Set
    $20300
    Elsewhere:
    $22500
    Available
    Ships in 4-6 weeks
  • Innovator's DNA, Updated, with a New Preface
    A new classic, cited by leaders and media around the globe as a highly recommended read for anyone interested in innovation. In this bestselling book, authors Jeff Dyer, Hal Gregersen, and Clayton M. Christensen build on what we know about disruptive innovation to show how individuals can develop the skills necessary to move progressively from idea to impact. By identifying...
    Hardback
    $2300
    Elsewhere:
    $2499
    Available
    Ships in 4-6 weeks
  • HBR's 10 Must Reads on Managing Yourself, Updated and Expanded
    Take charge of your own success. If you read nothing else on managing yourself, read HBR's 10 Must Reads on Managing Yourself, Updated and Expanded. We've chosen a new selection of current and classic Harvard Business Review articles that will help you understand your strengths, clarify your personal goals and direction, and build a career you're proud of. This book...
    Paperback
    $4999
    Available
    Ships in 4-6 weeks

Also by Scott D. Anthony

View all
  • Eat, Sleep, Innovate
    From the author of The Little Black Book of Innovation, a new guide for using the power of habit to build a culture of innovation. Leaders have experimented with open innovation programmes, corporate accelerators, venture capital arms, skunkworks, and innovation contests. They've trekked to Silicon Valley, Shenzhen, and Tel Aviv to learn from today's hottest, most successful tech companies. Yet...
    Hardback
    $5499
    Available
    Ships in 4-6 weeks
  • The First Mile
    The first mileβ€”that critical time when an idea moves from concept to paper to market, the real world, where it will fly or fail, and maybe take a company with it. It's a perilous place, with hidden traps and seemingly never-ending roadblocks that slow innovators in companies both big and small. This book is your guide through this risky terrain....
    Hardback
    $5499
    Available
    Ships in 4-6 weeks
  • The Little Black Book of Innovation, With a New Preface
    Innovation doesn't need to be so mysterious. Innovation may be the hottest discipline around todayβ€”in business circles and beyond. For all the enthusiasm the topic inspires, however, the practice of innovation remains stubbornly impenetrable. No longer. In The Little Black Book of Innovation, long-time innovation expert Scott D. Anthony draws on stories from his research and fieldwork to demystify innovation....
    Paperback
    $3999
    Available
    Ships in 4-6 weeks
  • Epic Disruptions
    A kaleidoscopic look at how eleven disruptive innovations including the iPhone, the transistor, disposable diapers, and Julia Child's The Art of French Cooking reshaped industries and societies, propelling humanity toward new frontiers. From gunpowder to generative AI, the forces of disruption are repeatedly rewriting the rules of business, society, and human possibility. But what drives these revolutionary changes? In Epic...
    Hardback
    $6999
    Available
    Ships in 4-6 weeks
  • The Year in Tech, 2026
    A year of HBR's essential thinking on tech all in one place. From gen AI to EVs to advanced digital collaboration tools, new tech innovations are reshaping organisations from the factory floor to the C-suite. What should you and your company be doing right now to take advantage of the opportunities these technologies are creating and to avoid falling victim...
    Paperback
    $4499
    In Stock
    Ships today
  • HBR's 10 Must Reads on Innovation, Updated & Expanded (featuring "What Is Disruptive Innovation?" by Clayton M. Christensen, Michael E. Raynor, and Rory McDonald)
    Continuous change calls for continuous innovation. If you read nothing else on innovation, read this book. We've chosen a new selection of current and classic Harvard Business Review articles that will help you invest in your best innovation bets, learn from setbacks, and bring bold new offerings to market. This book will inspire you to: Know your customers' 'jobs to...
    Paperback
    $4999
    Available
    Ships in 4-6 weeks
  • Dual Transformation
    A practical and sustainable approach to one of the greatest challenges facing leaders today: transforming your business in the face of imminent disruption. Dual Transformation illustrates the inevitable rise and fall of companies in the age of technological change. More importantly, it shows you how your company can come out of a market shift stronger and more profitable. Anthony, Gilbert,...
    Hardback
    Sold Out

More from Business & Entrepreneurship

View all
  • How To Be Wrong
    Sometimes the only way to be right is to get comfortable with being wrong. Most startup advice is dangerously misguided. The mythology of the lone genius founder, the obsession with capital raising, and the theatre of startup ecosystems lead countless ventures astray. Drawing on two decades at the heart of New Zealand's most successful technology companies – Trade Me, Xero,...
    Paperback
    $3600
    Elsewhere:
    $3999
    (1)
    In Stock
    Ships today
  • Roadmap to Property Success
    Ready to ditch the 9-to-5 and build lasting wealth through property? In Roadmap to Property Success, seasoned investor and coach Steve Goodey shares the exact strategies that helped him – and thousands of Kiwis – build sustainable property portfolios from scratch. With real-life lessons, hard-won wisdom, and zero sugar-coating, this is your no-BS guide to property investing in New Zealand....
    Paperback
    $3199
    Elsewhere:
    $3999
    In Stock
    Ships today
  • Shoe Dog
    Shoe Dog by Phil Knight is a riveting memoir that unveils the remarkable journey behind the creation of Nike, one of the world's most iconic and successful brands. Phil Knight's story begins in 1962, when fresh out of business school, he embarks on a daring entrepreneurial adventure with a radical premise: to import high-quality, low-cost athletic shoes from Japan. Armed...
    Paperback
    $2400
    Elsewhere:
    $2899
    (1)
    In Stock
    Ships today
  • Business Made Simple
    Business Made Simple by Donald Miller is an essential guide for anyone looking to elevate their career and create a profitable business. This practical book offers sixty daily readings, each accompanied by insightful videos, designed to help professionals and business owners gain a clear understanding of how successful businesses operate. Rather than relying on theoretical knowledge, Miller shares actionable strategies...
    Paperback
    $2600
    Elsewhere:
    $3000
    In Stock
    Ships today
  • The Five Dysfunctions of a Team
    In The Five Dysfunctions of a Team Patrick Lencioni once again offers a leadership fable that is as enthralling and instructive as his first two best-selling books, The Five Temptations of a CEO and The Four Obsessions of an Extraordinary Executive. This time, he turns his keen intellect and storytelling power to the fascinating, complex world of teams. Kathryn Petersen,...
    Hardback
    $4700
    Elsewhere:
    $5199
    (1)
    In Stock
    Ships today
  • Good To Great
    Good to Great by Jim Collins is an authoritative guide that investigates what takes a company from mere mediocrity to exceptional greatness. This acclaimed work is based on a five-year research project comparing teams that made that leap to those that didn’t. Collins and his research team examined financial performance, management practices, and corporate culture to distill the essential factors...
    Hardback
    $5400
    Elsewhere:
    $6000
    (3)
    In Stock
    Ships today
  • This Is Strategy
    From Seth Godin, one of the world's most influential business thinkers and bestselling author ofΒ This is Marketing, comes an essential guide to thinking strategically in a complex, ever-changing world."With his signature clarity and brevity, the marketing maven presents memorable, practical advice for making smarter plans." β€”Adam Grant, author of Think AgainIn this unique and thought-provoking book, Godin shares insights on...
    Paperback
    $3150
    Elsewhere:
    $3999
    (1)
    Available
    Ships in 4-6 weeks
  • Zero to One
    Zero to One by Blake Masters and Peter Thiel is a ground-breaking and thought-provoking examination of innovation and what it takes for a new company to prosper. Written by Peter Thiel, the co-founder of one of the most successful tech start-ups in history, this book provides a fresh perspective on how to build a valuable and unique enterprise in a...
    Paperback
    $2500
    Elsewhere:
    $3000
    In Stock
    Ships today
  • Blue Ocean Strategy, Expanded Edition
    Blue Ocean Strategy, Expanded Edition by W. Chan Kim and RenΓ©e A. Mauborgne is an essential guide for anyone looking to transform their business strategies and leap into untapped market spaces. This acclaimed book illustrates how companies can break free from the traditional war of competition and instead, create their own "blue oceans" of uncontested market space. The authors delve...
    Hardback
    $5700
    Elsewhere:
    $6499
    (1)
    In Stock
    Ships today
  • The Toyota Way, Second Edition: 14 Management Principles from the World's Greatest Manufacturer
    Explore the enlightened path to transformational business success with the updated and expanded edition of Jeffrey Liker's acclaimed work, The Toyota Way, Second Edition: 14 Management Principles from the World's Greatest Manufacturer. Delve into the legendary business philosophy that has placed Toyota at the pinnacle of global manufacturing excellence. In this highly anticipated update, Jeffrey Liker refines and broadens the...
    Hardback
    $8500
    (1)
    Available
    Ships in 2-3 weeks
  • High Output Management
    High Output Management by Andrew S. Grove is a legendary business book and a Silicon Valley staple. Written by the former chairman and CEO of Intel, it offers invaluable insights into the art of managing and running a successful company. This practical handbook provides guidance for navigating real-life business scenarios and serves as a powerful manifesto that has the potential...
    Paperback
    $3200
    Elsewhere:
    $3700
    In Stock
    Ships today
  • How to Grow Your Small Business
    The Wall Street Journal Bestseller For so many entrepreneurs, running a small business ended up looking different than they imagined. They’re stressed, discouraged, and not confident in their plan for growth. In How to Grow Your Small Business, Donald Miller gives entrepreneurs a 6-step plan to grow their businesses so they produce dependable, predictable results. Using the exact steps you’ll...
    Paperback
    $2900
    Elsewhere:
    $3500
    In Stock
    Ships today

Why buy from us?

Book Hero is not a chain store or big box retailer. We're an independent 100% NZ-owned business on a mission to help more Kiwis rediscover a love of books and reading!

Service & Delivery

Service & Delivery

Our warehouse in Auckland holds over 100,000 books, toys, board games and puzzles in-stock so you're not waiting for your order to arrive from overseas.

Auckland Bookstore

Auckland Bookstore

We're primarily an online store, but for your convenience you can pick up your order for free from our bookstore, which is right next door to our warehouse in Hobsonville.

Our Gifting Service

Our Gifting Service

Books make wonderful thoughtful gifts and we're here to help with gift-wrapping and cards. We can even send your gift directly to your loved one.