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The First Mile

A Launch Manual for Getting Great Ideas into the Market
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( 113 ratings, 11 reviews)
Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
The First Mile by Scott D. Anthony explores the crucial early phase of innovation, where ideas take shape and begin the journey toward becoming viable products or services. The book provides a framework to help businesses overcome challenges in these initial stages, leveraging practical tools and examples to guide entrepreneurs from concept to market-fit. It's a must-read for anyone looking to turn a fresh idea into a successful endeavour in the competitive business world.
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Format: Hardback
$5499
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

You might enjoy this book if you're interested in innovation and entrepreneurship. It offers insightful strategies for turning ideas into successful business ventures by focusing on the critical early stages of development. Whether you're an aspiring entrepreneur or a seasoned business leader, this read provides valuable guidance on navigating the challenges and uncertainties of bringing new concepts to market.

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The First Mile

The first mile-that critical time when an idea moves from concept to paper to market, the real world, where itwill fly or fail, and maybe take a company with it. It's a perilous place, with hidden traps and seemingly never-endingroadblocks that slow innovators in companies both big and small. This book is your guide through thisrisky terrain.

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

The first mile—that critical time when an idea moves from concept to paper to market, the real world, where it will fly or fail, and maybe take a company with it. It's a perilous place, with hidden traps and seemingly never-ending roadblocks that slow innovators in companies both big and small. This book is your guide through this risky terrain.

Written by Innosight's Scott D. Anthony (The Innovator's Guide to Growth, The Little Black Book of Innovation), The First Mile compiles and orders hard-won lessons for anyone given charge of an innovation initiative.

Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?

iThe First Mile by Scott D. Anthony receives praise for its practical approach to innovation and entrepreneurship, highlighting its engaging style and useful tools like the First Mile Readiness Checklist. Reviewers appreciate the author’s ability to guide readers through the innovation process with real-life stories and concrete strategies. The book is recommended for aspiring entrepreneurs and innovators, commended for turning complex concepts into manageable steps and serving as an insightful guide for transforming new ideas into successful ventures.

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Book Details

INFORMATION

ISBN: 9781422171769

Publisher: Harvard Business Press

Format: Hardback

Date Published: 06 May 2014

Country: United States

Imprint: Harvard Business Press

Illustration: Illustrations

Audience: General / adult, Professional and scholarly

DIMENSIONS

Width: 139.0mm

Height: 209.0mm

Weight: 382g

Pages: 256

About the Author

Scott D. Anthony is the managing partner of Innosight, a global strategic innovation consulting and investment firm. Based in the firm's Singapore offices since 2010, he has led Innosight's expansion into the Asia-Pacific region as well as its venture capital activities. He is a sought-after strategic adviser and the author or coauthor, most recently, of The Little Black Book of Innovation and Building a Growth Factory.

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