Renee A. Mauborgne

Ten years ago, two INSEAD professors broke ground by introducing blue ocean strategy, a new model for discovering uncontested markets that are ripe for growth. In Blue Ocean Leadership (Harvard Business Review Classics), they apply their concepts and tools to what is perhaps the greatest challenge of leadership: closing the gulf between the potential and the realized talent and energy...

W. Chan Kim and Renee Mauborgne changed the field of strategy and the language of business forever with their path-breaking blue ocean strategy, a new model for creating uncontested markets that unlock all new demand and growth. This book brings together three of their classic Harvard Business Review articles that upend traditional thinking for creating and capturing lasting value. In...

The most definitive management ideas of the century, all in one place. Harvard Business Review is the foremost destination for smart management thinking. Now, at its 100th anniversary, this commemorative volume brings together the most influential ideas since its inception. With an introduction written by editor in chief Adi Ignatius, HBR at 100 features business publishing's most influential voices on...

Most companies' change initiatives fail. Yours don't have to. If you read nothing else on change, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you spearhead change in your organisation. HBR's 10 Must Reads on Change will inspire you to: lead change through eight critical stages; establish...

Engage your employees and transform your organisation. If you read nothing else on employee engagement, read this book. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you make your employees feel valued, motivated, and ready to do great things. This book will inspire you to: Invest in a culture of cohesive...

Set a bold vision for your company and achieve it.If you read nothing else on strategy, read this book. We've chosen a new selection of current and classicHarvard Business Reviewarticles that will help you understand the dynamics of competition, find new sources of advantage, and create and capture lasting value.This book will inspire you to: Align your strategic thinking with...

Is your company spending too much time on strategy development—with too little to show for it? If you read nothing else on strategy, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you catalyse your organisation's strategy development and execution. HBR's 10 Must Reads on Strategy will inspire...

The two landmark books, Blue Ocean Strategy and Beyond Disruption, together challenge everything you thought you knew about winning the future. These two iconic books, Blue Ocean Strategy and Beyond Disruption, together changed how the world thinks about strategy and innovation. Blue Ocean Strategy, the #1 global bestseller, reframed strategy not as a game between rivals fighting over markets and...

As established markets become less profitable, companies increasingly need to find ways to create and capture new markets. Despite much investment and commitment, most firms struggle to do this. What, exactly, is getting in their way? The authors of the best-selling book Blue Ocean Strategy have spent over a decade exploring that question. They have seen that the trouble lies...

Blue Ocean Strategy, the #1 global bestseller, forever changed how the world thinks about strategy. Now W. Chan Kim and Renee Mauborgne offer up a bold, new idea that will transform how we all think about innovation. Disruption dominates innovation theory and practice. But disruption is destructive—displacing jobs, companies, and even entire industries. Are we missing better, and even bigger,...

Managing people is fraught with challenges—even if you're a seasoned manager. Here's how to handle them. If you read nothing else on managing people, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you maximise your employees' performance. HBR's 10 Must Reads on Managing People will inspire you...