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Business Plans For Dummies
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Business Plans For Dummies
$4299
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?
A guide to create a winning business plan from scratch. It gives you what you need to map out your business strategy and stay on course including a sample plan that you can easily adapt for your business. It also charts your course assess the advanced state of your business and where you'd like to take it, and establish achievable objectives.
Book Hero Magic formatted this description to make it easier to read. While it's new and
still learning, it may not be perfect - your
feedback is welcome!
Description
Your one-stop guide to creating a winning business plan from scratch.
Whether you're starting a new business or growing an established one, you'll need a solid business plan to get you where you want to go. Revised for today's rocky economic climate, this edition of the UK's bestselling business plan guide gives you what you need to map out your business strategy and stay on course—including a complete sample plan that you can easily adapt for your business!
Business Plans For Dummies helps you:
Chart your course — assess the current state of your business and where you'd like to take it, and establish clear, achievable objectives.
Get to know your customers — learn the latest techniques for getting a better idea of who your customers are and what they want.
Scope out the competition — find out who your competitors are and what it'll take to get your share of the market pie (and theirs).
Sort out your finances — construct a value chain, examine your cash flow, and calculate a sensible budget.
Enter the Dragons' Den — convince bankers, investors, venture capitalists, and other funding sources that your business is a good investment.
Read the tea leaves — learn to decipher changing cultural, political, and technological trends and alter your strategies as needed.
Open the book and find:
Tips on developing a sure-fire business strategy.
How to set realistic objectives.
Forecasting and budgeting strategies.
Keys to writing a motivational mission statement.
How to decipher the latest consumer trends.
Advice on building your brand and brand loyalty.
Tips for seeing and seizing opportunities before the competition.
Ways to adapt your plan to economic change.
Learn to:
Prepare a watertight business strategy.
Assess the marketplace.
Devise a sensible forecast and budget.
Book Details
INFORMATION
ISBN: 9781119941187
Publisher: John Wiley & Sons Inc
Format: Paperback / softback
Date Published: 01 June 2012
Country: United States
Imprint: For Dummies
Edition: 3rd edition
Audience: Professional and scholarly
DIMENSIONS
Spine width: 24.0mm
Width: 187.0mm
Height: 235.0mm
Weight: 737g
Pages: 400
About the Author
Paul Tiffany is a management consultant and university professor. Steven Peterson is the founder of Home Planet Technologies, a management training company. Colin Barrow is the author of more than 30 books in the fields of entrepreneurship, business management and international property development.
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