Marketing For Dummies, UK Edition

Name: Marketing For Dummies, UK Edition
Brand: Unknown
SKU: 9781119965169
Price: 47.99 NZD
Availability: OutOfStock

By Ruth Mortimer and Gregory Brooks and Craig Smith and Alexander Hiam

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Summary

Marketing For Dummies, UK Edition by Ruth Mortimer, Gregory Brooks, Craig Smith, and Alexander Hiam is a practical guide to understanding and implementing marketing strategies tailored to the UK market. It covers key topics such as branding, advertising, digital marketing, and consumer behaviour, offering insights and tips to enhance your marketing skills effectively and drive business success. Whether you're a beginner or looking to update your knowledge, this book provides valuable tools and strategies suited to a variety of business contexts.
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Format: Paperback / softback

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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

This book may appeal to you if you are looking to gain a solid understanding of marketing principles tailored for the UK market. Whether you're a small business owner aiming to boost your brand or a budding entrepreneur eager to learn strategic promotional techniques, this guide provides practical insights and expert advice to enhance your marketing skills.

Marketing For Dummies, UK Edition

Smart marketing techniques to get your business noticed. Plan a successful marketing campaign and move your business forward with this fully updated edition of an established bestseller.

Description

Smart marketing techniques to get your business noticed.

Plan a successful marketing campaign and move your business forward with this fully updated edition of an established bestseller. Packed with practical advice from a team of industry experts, this readable guide features all the latest tools and techniques to help you connect with new customers and retain existing ones.

From choosing the right strategy and preparing a marketing plan to igniting your imagination and producing compelling advertising, you'll be creating a buzz and increasing profits in no time.

Marketing For Dummies, UK Edition by Ruth Mortimer, Gregory Brooks, Craig Smith, and Alexander Hiam is your go-to resource for navigating the dynamic world of marketing.

Book Details

INFORMATION

ISBN: 9781119965169

Publisher: John Wiley & Sons Inc

Format: Paperback / softback

Date Published: 18 May 2012

Country: United States

Imprint: For Dummies

Edition: 3rd edition

Audience: Professional and scholarly

DIMENSIONS

Spine width: 24.0mm

Width: 187.0mm

Height: 235.0mm

Weight: 765g

Pages: 432

Collections

Alexander Hiam Business & Entrepreneurship Craig Smith Dummies Gregory Brooks Marketing & Sales Non-Fiction Ruth Mortimer

About the Author

Ruth Mortimer is the Editor of Marketing Week magazine. Greg Brooks is Global Marketing Director at media agency Mindshare. Craig Smith is the former Editor of Marketing magazine and is now Communications and Content Strategist at Persuasion Communications. Alexander Hiam is a consultant whose clients include many Fortune 500 companies.