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Marketing for Dummies, Whs Travel Edition

By Ruth Mortimer and Gregory Brooks and Craig Smith and Alexander Hiam
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Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
Marketing for Dummies, Whs Travel Edition by Ruth Mortimer, Gregory Brooks, Craig Smith, and Alexander Hiam offers a comprehensive overview of marketing strategies. This book equips readers with essential insights into modern marketing practices, from understanding customer needs to effectively promoting products and services. Designed for both novices and experienced marketers, it serves as a practical guide to navigating the dynamic world of marketing.
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Format: Paperback / softback
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

You might enjoy this engaging guide if you're looking to enhance your marketing skills, whether you're a complete beginner or just in need of a refresh. Its accessible style breaks down complex concepts into manageable pieces, making it ideal for both budding entrepreneurs and seasoned professionals exploring new strategies.

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Marketing for Dummies, Whs Travel Edition

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

Book Details

INFORMATION

ISBN: 9781119974352

Publisher: John Wiley & Sons Inc

Format: Paperback / softback

Date Published: 03 October 2011

Country: United States

Imprint: John Wiley & Sons Inc

Edition: 2nd Whs Travel ed.

Audience: General / adult

DIMENSIONS

Spine width: 24.0mm

Width: 190.0mm

Height: 242.0mm

Weight: 340g

Pages: 272

Collections

Alexander Hiam Business & Entrepreneurship Craig Smith Dummies Gregory Brooks Marketing & Sales Non-Fiction Ruth Mortimer

About the Author

Ruth Mortimer is Associate Editor at Marketing Week magazine.

Greg Brooks is Content Strategy Director at publishing company C Squared.

Craig Smith is the former editor of Marketing magazine and is now the Editorial Director of publishing agency Velo.

Alexander Hiam, MBA, is a consultant whose clients include many Fortune 500 companies.

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