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Hegarty on Creativity
There are No Rules
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Check link for latest rating. ( 1,109 ratings, 102 reviews)
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Format: Hardback
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?
Creativity isn't an occupation, its a preoccupation. It is at the very core of what makes us human. Its also a fundamental challenge that everyone faces in the modern world, be they in business, in education or a struggling artist or musician. This book takes 50 provocations and themes that lie at the heart of creative thinking.
John Hegarty takes 50 themes that lie at the heart of creative thinking and promotes the benefits of simplifying, thinking boldly and being undaunted by creative challenges
Book Hero Magic formatted this description to make it easier to read. While it's new and
still learning, it may not be perfect - your
feedback is welcome!
Description
Creativity isn't an occupation. It's a preoccupation. It invents, perfects, and defines our world. It explains and entertains us.
But what drives creativity? Inspires it? Sustains it?
From John Hegarty, one of the world's most famous advertising creatives, comes this witty pocket book filled with fifty brilliant and provocative insights into creativity and the creative process.
Discover the essence of what fuels the creative mind with Hegarty on Creativity.
Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?
Hegarty on Creativity by John Hegarty offers concise and engaging inspiration for those seeking creative enlightenment. It combines clever graphics and playful text, making it ideal for grabbing quick insights and sparking innovation.
Book Details
INFORMATION
ISBN: 9780500517246
Publisher: Thames & Hudson Ltd
Format: Hardback
Date Published: 10 March 2014
Country: United Kingdom
Imprint: Thames & Hudson Ltd
Illustration: Illustrated in colour throughout
Audience: Professional and scholarly
DIMENSIONS
Width: 110.0mm
Height: 178.0mm
Weight: 240g
Pages: 128
About the Author
John Hegarty is one of the world's most famous advertising creatives. Founding Creative Partner of Bartle Bogle Hegarty (BBH), he has received, among other awards, the D&AD President's Award for outstanding achievement and the International Clio Award. He is a member of The One Club of the New York Creative Hall of Fame.
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