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Instagram Rules

The Essential Guide to Building Brands, Business and Community
Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
Instagram Rules by Jodie Cook is a practical guide designed to help businesses and individuals harness the power of Instagram. It presents 125 straightforward rules covering essential topics like strategy, content creation, community engagement, and growth techniques. The book distils expert digital marketing strategies into easy-to-follow advice, suitable for all experience levels, from novices to seasoned users.

Through insights from successful brands such as Ben & Jerry's and Papier, as well as freelancers and community groups, Jodie shares proven methods for creating a personalised strategy that enhances online visibility and business growth. It is ideal for those looking to use Instagram as a tool to expand their venture efficiently and effectively.
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Format: Paperback / softback
$3999
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

This book is perfect for small business owners, entrepreneurs, freelancers, and anyone eager to grow their presence on Instagram. It suits readers seeking a clear, concise guide to social media marketing that fits into busy schedules, and those aiming to improve engagement and build an active online community.

Book Hero thinking about your next read

Written by a social media marketing expert, and with 125 bite-sized entries, this is a practical guide about using Instagram to build business, brands and online communities.

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

Boost your business, grow an online community or promote a side-hustle with Instagram Rules.

Instagram is an essential tool for any business, and an estimated 60% of users discover new products via the platform. But how can you use it effectively? Social media expert Jodie Cook breaks it down into 125 bite-sized rules, making Instagram an easy and efficient method for expanding your venture.

Jodie takes you through the most important aspects of running a professional accountβ€”strategy, content, community, growthβ€”and drills into the key concepts so that you can apply expert digital marketing knowledge to your profile, no matter the size.

Learn the dos and don'ts of post planning, developing a voice, identifying trends, driving a campaign, responding to engagement, and more. Create a personalised Instagram strategy, whatever your business is.

Apply insight from interviews with successful users (from Ben & Jerry's and Papier, to freelancers and community groups) and Jodie's own experience working with international brands, celebrities and small businesses.

Read as a quick-fire reference or as a step-by-step guide for effective, focused strategy. Whether you're a complete novice, short on time or want to improve your engagement, Instagram Rules makes social media marketing straightforward and hassle-free for any small business or serious Instagram user.

Book Details

INFORMATION

ISBN: 9780711251762

Publisher: Quarto Publishing PLC

Format: Paperback / softback

Date Published: 27 October 2020

Country: United Kingdom

Imprint: Frances Lincoln

Illustration: 50 color photos

Audience: General / adult

DIMENSIONS

Width: 150.0mm

Height: 200.0mm

Weight: 250g

Pages: 256

About the Author

Jodie Cook is founder of JC Social Media, an award-winning social media agency that works with international brands, celebrities and small businesses. Jodie was selected as one of Forbes Europe 30 Under 30 Social Entrepreneurs; is a regular commentator on social media; and has written over five books, including the 50 Great Ideas' series (Instagram, Facebook, Twitter and Easy SEO) and Winning at Social Media and Stop Acting Like You're Going to Live Forever.

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