Strategic Innovation Management

Name: Strategic Innovation Management
Brand: Unknown
SKU: 9781118457238
Price: 127.99 NZD
Availability: InStock

By John R. Bessant and Joe Tidd

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Summary

Strategic Innovation Management by John R. Bessant and Joe Tidd offers a comprehensive guide on managing innovation within organisations. It explores various strategies to foster and drive innovation, highlighting the importance of aligning strategic management with innovation processes. By examining real-world examples and case studies, the book provides an in-depth understanding of how to successfully implement and sustain innovative practices to gain a competitive edge in the business world.
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Format: Paperback / softback

$127⁹⁹

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Strategic Innovation Management

$127⁹⁹

Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

You might enjoy this book if you're interested in exploring how organisations can foster creativity and innovation within their strategic management practices. Perfect for those keen on understanding the integration of technological and organisational innovations to gain a competitive advantage, it's an ideal read for entrepreneurs, business leaders, and anyone looking to enhance their strategic thinking skills in a dynamic business environment.

Strategic Innovation Management

This first edition of Strategic Innovation Management is an exciting new addition to the established bestselling texts Managing Innovation and Innovation and Entrepreneurship written by Joe Tidd and John Bessant.

Description

Innovative organisations grow twice as fast, both in employment and sales, as those that fail to innovate. The social benefits of innovation are even greater.

This first edition of Strategic Innovation Management is an exciting new addition to the established bestselling texts Managing Innovation and Innovation and Entrepreneurship, written by Joe Tidd and John Bessant. Aimed at students taking courses in business studies and management, as well as non-specialist courses in other disciplines, this book provides a practical and accessible evidence-based approach to managing innovation in a wide range of contexts. These include manufacturing, services, small to large organisations and the private, public and third sectors.

The text has been designed to be fully integrated with the Innovation Portal at www.innovation-portal.info, which contains an extensive collection of additional resources for both lecturers and students. This includes teaching resources, case studies, media clips, innovation tools, seminar and assessment activities, and over 300 test-bank questions.

Book Details

INFORMATION

ISBN: 9781118457238

Publisher: John Wiley & Sons Inc

Format: Paperback / softback

Date Published: 28 March 2014

Country: United States

Imprint: John Wiley & Sons Inc

Audience: Professional and scholarly

DIMENSIONS

Spine width: 20.0mm

Width: 185.0mm

Height: 234.0mm

Weight: 794g

Pages: 448

Collections

Business & Entrepreneurship Business Innovation & Creativity Business Strategy & Negotiation Joe Tidd John R. Bessant Non-Fiction Technology & Digital Transformation in Business

About the Author

Joe Tidd is Professor of Technology and Innovation Management at SPRU (Science and Technology Policy Research), University of Sussex, UK and visiting Professor at University College London. John Bessant holds the Chair in Innovation and Entrepreneurship at Exeter University where he is also Research Director.