What They Don't Teach You At Harvard Business School
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What They Don't Teach You At Harvard Business School
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What They Don't Teach You At Harvard Business School
The bestselling business classic by the sports management legend.
The bestselling business classic by the sports management legend
Mark McCormack, dubbed 'the most powerful man in sport', founded IMG (International Management Group) on a handshake. IMG was the first and remains the most successful sports management company in the world, becoming a multi-million dollar, worldwide corporation with activities in the business and marketing spheres that are so diverse as to defy classification.
Here, Mark McCormack reveals the secret of his success on key business issues such as analysing yourself and others, sales, negotiation, time management, decision-making, and communication. What They Don't Teach You at Harvard Business School fills the gaps between a business school education and the street knowledge that comes from the day-to-day experience of running a business and managing people. It shares the business skills, techniques, and wisdom gleaned from twenty-five years of experience.
Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?
Mark H. McCormack's book is praised for offering insightful wisdom on real-world business practices that are not typically addressed in formal education. Acclaimed by entrepreneurs and industry leaders, the book is hailed as both a revelation and a testament to McCormack's genius in sports marketing. His influence has significantly shaped international sport, asserting his role as a pivotal figure in the field.
Book Details
INFORMATION
ISBN: 9781781253397
Publisher: Profile Books Ltd
Format: Paperback / softback
Date Published: 31 July 2014
Country: United Kingdom
Imprint: Profile Books Ltd
Edition: Main
Audience: Professional and scholarly
DIMENSIONS
Spine width: 20.0mm
Width: 124.0mm
Height: 194.0mm
Weight: 213g
Pages: 256
About the Author
Mark McCormack was named by Sports Illustrated as 'the most powerful man in sports'. A college golfer, he worked at a Cleveland law firm when he began representing a young unknown named Arnold Palmer. A host of sports celebrities in golf, tennis and other areas followed and today IMG represents a wide array of events and players ranging from the Nobel Foundation to Wimbledon, Rod Laver to Tim Henman and Arnold Palmer to Tiger Woods.
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