Mark H. McCormack

Between the theories of business school and the real world of business, there is still a gap—one that can only be filled by experience, helped by the knowledge of someone who has already done it. Over a lifetime as one of the world's most influential business leaders, Mark McCormack gathered more insights than could ever fit in one book: here...

Mark McCormack, dubbed 'the most powerful man in sport', founded IMG (International Management Group) on a handshake. IMG was the first and remains the most successful sports management company in the world, becoming a multi-million dollar, worldwide corporation with activities in the business and marketing spheres that are so diverse as to defy classification. Here, Mark McCormack reveals the secret...