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Franchise Your Business
The Guide to Employing the Greatest Growth Strategy Ever
Brief Description
Join franchise expert and consultant Mark Siebert as he delivers the ultimate how-to guide to employing the greatest growth strategy ever—franchising. In this revised and updated second edition, Siebert tells you what to expect, how to move forward, and avoid costly mistakes as he imparts decades...
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Franchise Your Business
$4999
Unit price
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Franchise Your Business
"In this revised and updated second edition Siebert tells you what to expect, how to move forward, and avoid costly mistakes as he imparts decades of experience, insights, and practical advice to help grow your business exponentially through franchising"--
- Advertising in Entrepreneur print and digital magazine (3MM readers/month)
- Email campaign to minimum 420K Entrepreneur subscribers
- Banner ads on Entrepreneur.com (audience of 14MM unique visitors/month)
- Book cover and text links within related articles and channels on Entrepreneur.com
- Content campaigns shared via Entrepreneur’s social networks (14MM+ engaged)
- Digital galleys and press kits via NetGalley sent to top editors, reviewers, bloggers, and influential media contacts
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Description
Join franchise expert and consultant Mark Siebert as he delivers the ultimate how-to guide to employing the greatest growth strategy ever—franchising.
In this revised and updated second edition, Siebert tells you what to expect, how to move forward, and avoid costly mistakes as he imparts decades of experience, insights, and practical advice to help grow your business exponentially through franchising.
Learn how to:
- Use other people's money to grow your business
- Evaluate your existing businesses for franchisability
- Identify the advantages and disadvantages of franchising
- Develop a business plan for "growth on steroids"
- Evaluate legal risk, obtain necessary documents, and protect intellectual property
- Control quality better than in corporate operations
- Create marketing plans and tools to attract franchises
- Sell franchises to the right candidates while avoiding potential problems
- Help your franchisees establish their franchise businesses
- Cultivate the franchisee-franchisor relationship
- Prepare your franchise business for an ultimate sale when it is time to exit
Franchise Your Business will teach you everything you need to know about the most dynamic growth strategy ever created.
Book Details
INFORMATION
ISBN: 9781642011593
Publisher: Entrepreneur Press
Format: Paperback / softback
Date Published: 11 July 2024
Country: United States
Imprint: Entrepreneur Press
Edition: 2nd New edition
Illustration: Illustrations
Audience: General / adult
DIMENSIONS
Width: 152.0mm
Height: 228.0mm
Weight: 0g
Pages: 350
Collections
About the Author
Mark Siebertfounded the iFranchise Group, a franchise consulting organization. He is an expert in evaluating companies franchisability, structuring franchise offerings, and developing franchise programs. Siebert has personally assisted over 30 Fortune 2000 companies and over 500 start-ups franchisors. He lives in Homewood, IL.
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