The Innovation Navigator

Name: The Innovation Navigator
Brand: Hachette Aotearoa New Zealand
SKU: 9781487571214
Price: 87.99 NZD
Availability: InStock

Transforming Your Organization in the Era of AI, Revised and Expanded Edition

By Sebastian Fixson and Tucker Marion

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Brief Description

The Innovation Navigator returns with a revised edition and a fresh look at the shifting landscape of modern innovation. This edition also features updated and illustrative case studies of companies such as Microsoft, Ford, Merck, and OpenAI. This updated edition provides practical frameworks for applying AI... Read More

Format: Paperback / softback

$87⁹⁹

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The Innovation Navigator

$87⁹⁹

The expanded edition of The Innovation Navigator integrates the latest AI advancements, updated case studies of current companies, and practical strategies to transform organizational capabilities in the modern world of digital innovation.

Description

The Innovation Navigator returns with a revised edition and a fresh look at the shifting landscape of modern innovation. This edition also features updated and illustrative case studies of companies such as Microsoft, Ford, Merck, and OpenAI.

This updated edition provides practical frameworks for applying AI across the original four key innovation modes: specialist, venture, community, and network. It offers insights on adopting multimodal strategies to stay ahead in today's competitive environment.

Whether you're a corporate leader or a novice entrepreneur, this book will equip you with the tools to navigate the challenges of AI-driven digital transformation and seize new opportunities in a powerfully evolving market.

Book Details

INFORMATION

ISBN: 9781487571214

Publisher: University of Toronto Press

Format: Paperback / softback

Date Published: 28 October 2025

Country: Canada

Imprint: University of Toronto Press

Audience: Tertiary education, Professional and scholarly

DIMENSIONS

Spine width: 25.0mm

Width: 152.0mm

Height: 229.0mm

Weight: 1g

Pages: 277

Collections

Business & Entrepreneurship Business Leadership & Management Non-Fiction Sebastian Fixson Start-ups & Entrepreneurship Tucker Marion

About the Author

Tucker J. Marion is an associate professor of innovation and new product development at the D’Amore-McKim School of Business, Entrepreneurship & Innovation Group at Northeastern University

Sebastian Fixson is the associate dean of Academic Programs and Innovation at the F.W. Olin Graduate School of Business and a professor of Innovation and Design at Babson College.