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The Future of Work Is Grey
The Untapped Value of Age in the Workforce
Brief Description
A massive demographic shift is permanently altering how we work. The Future of Work Is Grey, by award-winning author Dan Pontefract, reveals how we must rethink work amid demographic, economic, and productivity upheaval. For decades, outdated models assumed younger workers outnumber older ones and that retirement...
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Format: Hardback
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Releases
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August 2026
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The Future of Work Is Grey
$5000
Unit price
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The workplace is undergoing a seismic age shift - The Future of Work Is Grey equips leaders to harness multigenerational talent and unlock the power of experience. A massive demographic shift is permanently altering how we work.
The workplace is undergoing a seismic age shift - The Future of Work Is Grey equips leaders to harness multigenerational talent and unlock the power of experience.
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Description
A massive demographic shift is permanently altering how we work.
The Future of Work Is Grey, by award-winning author Dan Pontefract, reveals how we must rethink work amid demographic, economic, and productivity upheaval. For decades, outdated models assumed younger workers outnumber older ones and that retirement at 65 is fixed. This mindset created "Age Debt"—a burden from ageing populations, plummeting birth rates, skills gaps, and multigenerational tensions. Pontefract presents the "Experience Dividend," showing how integrating employees' diverse skills across ages can transform workforce strategy. His framework of Rivers, Rocks, and Rubies highlights strengths at every life stage.
An emergency siren for leaders, this book offers imperative actions to future-proof organisations by valuing age as an asset and building resilience, innovation, and hope in the future of work.
Book Details
INFORMATION
ISBN: 9781774586440
Publisher: Page Two Books, Inc.
Format: Hardback
Date Published: 22 June 2026
Country: Canada
Imprint: Page Two Books, Inc.
Audience: General / adult
DIMENSIONS
Width: 152.0mm
Height: 229.0mm
Weight: 0g
Pages: 272
About the Author
Dan Pontefract is a leadership strategist and award-winning author with 20+ years' experience at SAP, TELUS, and Business Objects. Founder of Pontefract Group, he's worked with Salesforce, Nestlé, Manulife, and more. A TED speaker and author of Work-Life Bloom (2024 Thinkers50 winner), he writes for Forbes and Harvard Business Review and teaches at the University of Victoria. He lives in Victoria, BC.
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