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The Very Good Marketing Guide

How to Grow Your Business on a Budget
Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
The Very Good Marketing Guide by Amy Miocevich offers practical and actionable insights into building a successful marketing strategy. Focusing on modern challenges, the book navigates entrepreneurs through effective planning, execution, and measurement of marketing efforts. It simplifies complex concepts, making it an accessible and valuable resource for business owners and marketing professionals alike.
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Format: Paperback / softback
$3399
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

You might enjoy this book if you're eager to improve your marketing skills with practical advice and effective strategies. It's ideal for business owners and entrepreneurs looking to enhance their marketing efforts and achieve tangible results.

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Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

Grow your business faster with this revolutionary marketing framework

Do you want to stop wasting time and money on marketing that doesn’t get results? The Very Good Marketing Guide explains exactly where to spend your next marketing dollar and where to focus your attention — so your marketing will make a real difference in growing your business and profits.

In this book, marketing expert Amy Miocevich shares a simple but genius 5-step model for marketing your small business. She reveals crucial insights into why marketing fails, including common mistakes and marketing myths, and shows you how to assess where and why your marketing is most effective. With The Very Good Marketing Guide, you’ll create targeted solutions for turning strangers into customers — and customers into superfans of your business and brand.

Whether you’re a manager, a small business owner, or an entrepreneur, you’ll learn how to:

  • Understand and use your marketing data more effectively
  • Improve conversion rates at every touch point
  • Nurture your most valuable customer and client relationships
  • Make sure your website and social media are doing what they should
  • Create a marketing strategy that’s uniquely suited to your business’s needs

With a clear and practical framework, real-life examples, and timeless principles you can apply, this is the ultimate practical guide for marketing success. The Very Good Marketing Guide will help you to direct your energy where it gets the best results … which ultimately means you can get back to doing what your business does best!

Book Details

INFORMATION

ISBN: 9781394184552

Publisher: John Wiley & Sons Australia Ltd

Format: Paperback / softback

Date Published: 28 June 2023

Country: Australia

Imprint: John Wiley & Sons Australia Ltd

Audience: General / adult

DIMENSIONS

Spine width: 23.0mm

Width: 152.0mm

Height: 226.0mm

Weight: 318g

Pages: 256

About the Author

AMY MIOCEVICH is the founder of Lumos Marketing, an agency that works exclusively with small businesses. She has over a decade of experience working with hundreds of Australian small- and medium-sized enterprises.

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