Small Business

Name: Small Business
Brand: Unknown
SKU: 9781119591771
Price: 197.99 NZD
Availability: InStock

Creating Value Through Entrepreneurship

By Vishal K. Gupta

Summary

Small Business by Vishal K. Gupta is a practical guide that delves into the entrepreneurial journey, offering insights into starting and managing a successful small business. It provides tools and strategies for aspiring entrepreneurs to navigate through challenges, seize opportunities, and achieve sustainable growth. The book focuses on fostering a mindset that encourages innovation, resilience, and effective decision-making in the world of small businesses.
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Format: Paperback / softback

$197⁹⁹

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Small Business

$197⁹⁹

Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

You might enjoy this insightful guide if you're passionate about entrepreneurship or considering starting your own business. It provides practical advice, inspiring stories, and valuable strategies to help you navigate the world of small businesses, making it an inspiring tool for personal and professional growth.

Description

Small Business: Creating Value Through Entrepreneurship offers a balanced approach to the core concepts of starting, managing, and working in a small business. An ideal textbook for undergraduate courses in small business management and entrepreneurship, the book provides a student-friendly pedagogical framework that blends foundational research on small business with the real-world practice of business ownership.

Relevant examples are provided throughout the text, bringing key concepts to life while providing a realistic view of what it takes to create a successful and sustainable small business. Organized into five streamlined sections—a small business overview, paths to small business ownership, financial and legal issues, ways to grow a small business, and discussion of the “Entrepreneur’s Dilemma”—the text offers a diverse range of relatable examples drawn from both actual businesses and depictions of entrepreneurship in popular media.

Each clear and accessible chapter features discussion questions, mini-case studies, further reading lists, and colour visual displays designed to enhance the learning experience and strengthen student engagement and comprehension.

Book Details

INFORMATION

ISBN: 9781119591771

Publisher: John Wiley & Sons Inc

Format: Paperback / softback

Date Published: 11 November 2021

Country: United States

Imprint: John Wiley & Sons Inc

Audience: Tertiary education

DIMENSIONS

Spine width: 20.0mm

Width: 216.0mm

Height: 274.0mm

Weight: 953g

Pages: 464

Collections

Business & Entrepreneurship Business Leadership & Management Non-Fiction Self-Help & Personal Development Vishal K. Gupta

About the Author

Professor Vishal K. Gupta is on the faculty of the Department of Management at Culverhouse College of Business of The University of Alabama. His previous academic positions were at University of Mississippi, State University of New York at Binghamton, and University of Nebraska at Omaha. He also has been a visiting professor at Bahrain Institute of Banking and Finance, and the Indian Institute of Management (at Kashipur and Shillong). He has published 2 academic books and over 75 research articles. His work is regularly discussed in the popular press, including the Wall Street Journal, New York Times, and Business Insider, among others. Before embarking on an academic career, Professor Gupta worked in the family business (YESCO), making industrial grinding machines. He earned a PhD in Business Administration (concentration in Strategic Management with an emphasis on Entrepreneurship) from University of Missouri. His pedagogical approach combines theory and practice, which also informs the way the material in this book is presented.