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Adapt to Win

A Framework to Overcome Strategy Decay Using OKRs and Lean Portfolio Management
Brief Description
An incisive and original guide to executing business strategy in the real world In Adapt to Win: A Framework to Overcome Strategy Decay Using OKRs and Lean Portfolio Management, experienced technology and business executive Evan Campbell delivers a compelling discussion of the most endemic problems that... Read More
Format: Hardback
$10499
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Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

An incisive and original guide to executing business strategy in the real world

In Adapt to Win: A Framework to Overcome Strategy Decay Using OKRs and Lean Portfolio Management, experienced technology and business executive Evan Campbell delivers a compelling discussion of the most endemic problems that plague leaders attempting to deploy and execute strategic initiatives within organisations. Campbell explains how to use OKRs โ€“ Objective and Key Results โ€“ to ensure your companyโ€™s portfolio investments work together with your employeesโ€™ actions to realise leadershipโ€™s preferred strategic outcomes.

The author provides a high-level explanation of important strategy processes and competencies, as well as an integrated set of principles and practices that ensure investments and capacity allocation decisions made quarterly will advance key strategic objectives. He also explores why OKRs are the perfect tool to align strategy with execution and how they perform this function.

Inside the book:

  • A thorough treatment of a Lean-based approach to corporate enterprise portfolio management that uses OKRs to help accomplish strategic goals
  • Original techniques you can apply immediately to maximise agility and adaptability
  • Granular advice for specific use cases, including product portfolio management, innovation and innovation ecosystems portfolio management, and corporate IT portfolio management

Perfect for managers, executives, directors, and other business leaders, Adapt to Win is also a must-read for everyone tasked with translating corporate strategy into real-world action that effectively advances defined organisational goals. Itโ€™s the hands-on manual that strategy-focused leaders everywhere have been waiting for.

Book Details

INFORMATION

ISBN: 9781394377558

Publisher: John Wiley & Sons Inc

Format: Hardback

Date Published: 28 April 2026

Country: United States

Imprint: John Wiley & Sons Inc

Audience: Professional and scholarly

DIMENSIONS

Weight: 250g

Pages: 304

About the Author

EVAN C. CAMPBELL is Principal Consultant at Adaptivity LLC and Founder of Chinook Ranch Consulting. As an executive he has contributed to multiple IPOs and acquisitions by public companies in CTO, VP of Product Development, and VP of Professional Services roles. His management consulting expertise spans strategy, OKRs, business agility, Lean product development, digital, and Agile transformation.

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