120,000+ Books, Games & Puzzles in-stock πŸ‡³πŸ‡Ώ

We're Moving! 🚚 Our bookstore is closed today and this weekend. Open and Shipping again on Monday πŸŽ‰

Universal Methods of Design, Expanded and Revised

125 Ways to Research Complex Problems, Develop Innovative Ideas, and Design Effective Solutions
4.54 goodreads logo

Ratings/reviews counts are updated frequently.

Check link for latest rating.
( 41 ratings, 6 reviews)
Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
Universal Methods of Design, Expanded and Revised by Bruce Hanington and Bella Martin is a comprehensive guide that explores various approaches to design across different industries. The book presents over one hundred methods, offering insights into user research, idea generation, and testing techniques. It's an essential reference for anyone looking to deepen their understanding of design practices and enhance creativity in problem-solving.
Read More
Format: Paperback / softback
$6500
AVAILABLE WITH SUPPLIER Ships from our Auckland warehouse within 4-6 weeks

Found a better price? Request a price match

Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

You might enjoy this book if you're fascinated by design processes and want a comprehensive guide to various methodologies in the field. This expanded edition is perfect for anyone eager to explore innovative techniques and practical applications across multiple design disciplines. Whether you're a seasoned designer or a beginner, this book offers insights that can enhance your creative projects and problem-solving skills.

Book Hero thinking about your next read

Revised and updated, this new edition presents 125 research methods for design in a concise and accessible format, with new information on digital design and software and 25 new chapters.

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

This expanded and revised version of the best-selling Universal Methods of Design is a comprehensive reference that provides a thorough and critical presentation of 125 research methods, synthesis/analysis techniques, and research deliverables for human-centred design.

The text and accompanying photos and graphics of this classic resource are delivered in a concise and accessible format perfect for designers, educators, and students. Information can be easily referenced and utilised by cross-disciplinary teams in nearly any design project.

This new, expanded edition includes a comprehensive index for referencing. Earlier chapters have been updated to include new information on digital design and software for A/B testing, content analysis, and territory maps. The addition of 25 chapters brings fresh relevance to the text with new and innovative design methods, such as subtraction and position maps, that have emerged since the first edition.

Universal Methods of Design distils each method down to its essence, in a format that helps design teams select and implement the most credible research methods suited to their design culture.

Series: Rockport Universal

View all
  • The Pocket Universal Principles of Branding
    This pocket-size version of Universal Principles of Branding presents 100 concepts, theories, and guidelines that are critical for understanding brands and branding in a handy, condensed take-along format. Winner of the 2023 American Graphic Design Award for Book Design from Graphic Design USA Richly illustrated and easy to navigate, this comprehensive reference pairs clear one-page explanations of each principle with...
    Paperback
    $2999
    In Stock
    Ships Monday
  • Universal Principles of Branding
    Universal Principles of Branding presents 100 concepts, theories, and guidelines that are critical for defining, building, and delivering brands today. Richly illustrated and easy to navigate, this comprehensive reference pairs clear explanations of each principle with visual examples of it applied in practice. By considering these concepts and examples, you can learn to make more informed, and ultimately better, branding...
    Hardback
    $7999
    Available
    Ships in 4-6 weeks
  • Universal Principles of UX
    Richly illustrated and easy to navigate, Universal Principles of UX pairs clear explanations of each concept with visual examples of the ideas applied in practice. The book is organised into six broad categories: Consider Empathise Define Research Design Validate And, features principles as diverse as: Design is not neutral Make the choice easy Some complexity cannot be reduced Map the...
    Hardback
    $7999
    Elsewhere:
    $8999
    Available
    Ships in 4-6 weeks
  • The Pocket Universal Principles of Interior Design
    The Pocket Universal Principles of Interior Design is a concise visual presentation of 100 fundamental elements of interior design. Master the art of interior design through the 100 laws, guidelines, ideas, and general considerations in this comprehensive, cross-disciplinary encyclopaedia. It's the one reference interior designers need - for professionals and nonprofessionals alike. Richly illustrated and easy to navigate, The Pocket...
    Paperback
    $3699
    Elsewhere:
    $3999
    Available
    Ships in 4-6 weeks
  • Universal Principles of Color
    A comprehensive, cross-disciplinary overview of color, Universal Principles of Color presents 100 core concepts and guidelines that are critical to a successful use of color. Richly illustrated and easy to navigate, it pairs clear explanations of every topic with visual examples of it applied in theory and in practice. The book is organized alphabetically so that principles can be easily...
    Hardback
    $7999
    Available
    Ships in 4-6 weeks
  • Universal Principles of Architecture
    Universal Principles of Architecture illustrates the importance, possibilities, challenges, and roles that architecture plays in shaping the world through 100 concepts. Divided into Archetypes, Methods, Conditions, Relationships, and Imaginaries, each of the five sections in the book introduces 20 principles addressing architecture at different scales and stages of the design process. Through an inclusive and holistic approach, the book explores...
    Hardback
    $7999
    Available
    Ships in 4-6 weeks
  • The Pocket Universal Principles of Color
    The Pocket Universal Principles of Color presents 100 core concepts and guidelines that are critical to the successful use of colour in a handy pocket-size version. Richly illustrated and easy to navigate, this comprehensive, cross-disciplinary overview of colour is organised alphabetically, allowing principles to be easily and quickly referenced. The book pairs clear explanations of every topic with visual examples...
    Paperback
    $2999
    Available
    Ships in 4-6 weeks
  • Universal Principles of Storytelling for Designers
    Unlock the power of storytelling in design with Universal Principles of Storytelling for Designers. This essential reference offers a comprehensive exploration of storytelling techniques tailored specifically for designers. By integrating classic narrative elements-such as character, conflict, and resolution-into visual work, you can create more engaging and impactful projects.In Universal Principles of Storytelling for Designers, interdisciplinary designer, innovator, and anthropologist Lyle...
    Hardback
    $7999
    Available
    Ships in 4-6 weeks
  • The Pocket Universal Principles of Design
    Whether a website, marketing campaign, museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Now, there's a handy travel companion for any designer, so that you always have the essentials at your fingertips. Portable, condensed, and armed with 150 principles,...
    Paperback
    $2499
    Available
    Ships in 4-6 weeks
  • Universal Methods of Design, Expanded and Revised
    This expanded and revised version of the best-selling Universal Methods of Design is a comprehensive reference that provides a thorough and critical presentation of 125 research methods, synthesis/analysis techniques, and research deliverables for human-centred design. The text and accompanying photos and graphics of this classic resource are delivered in a concise and accessible format perfect for designers, educators, and students....
    Paperback
    $6500
    Available
    Ships in 4-6 weeks
  • Universal Principles of Interior Design
    Universal Principles of Interior Design presents 100 concepts and guidelines that are critical to a successful visualization and application of interior design. Richly illustrated and easy to navigate, this comprehensive reference pairs clear explanations of every topic with visual examples of it applied in practice. By considering these concepts and examples, you can learn to make more informed and ultimately...
    Hardback
    $7999
    Available
    Ships in 4-6 weeks
  • The Pocket Universal Principles of Architecture
    With this pocket-size edition of Universal Principles of Architecture, discover 100 essential concepts that redefine how we shape the world. Embark on a bold and thought-provoking journey through architectural theory and practice with this pocket-sized guide to the ideas that defineβ€”and disruptβ€”architecture. The Pocket Universal Principles of Architecture distills the vast world of design into 100 foundational and visionary concepts...
    Paperback
    $2999
    Available
    Ships in 4-6 weeks

Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?

Universal Methods of Design, Expanded and Revised by Bruce Hanington and Bella Martin is praised for its comprehensive coverage of design methods. Reviewers appreciate its practical structure, which includes clear, concise explanations and visual examples, making it a valuable resource for both students and professionals in design. Readers find it an insightful guide that enhances creativity and practical application in various design fields.

Book Hero reading reviews

Book Details

INFORMATION

ISBN: 9781631597480

Publisher: Quarto Publishing Group USA Inc

Format: Paperback / softback

Date Published: 03 December 2019

Country: United States

Imprint: Rockport Publishers Inc.

Edition: Revised Edition

Illustration: color photos

Audience: General / adult

DIMENSIONS

Width: 216.0mm

Height: 254.0mm

Weight: 250g

Pages: 264

About the Author

Bruce Hanington is the co-author of the best-selling Universal Methods of Design and an associate professor, director of graduate studies, and former program chair of industrial design in the School of Design at Carnegie Mellon University in Pittsburgh, Pennsylvania. He has dedicated his teaching and research to methods and practices for human-centered design, with an emphasis on design ethnography, participatory design, and the meaning of form in context. He has consulted on design projects with GE Appliance and Johnson and Johnson, and his work has been published in Design Issues, The Design Journal, and Interactions, with chapters in Designing Inclusive Futures and Design and Emotion: The Experience of Everyday Things.Bella Martin, co-author of the best-selling Universal Methods of Design, is a design practitioner and independent consultant in Atlanta, Georgia, where she brings her expertise for design research methods to companies who are new to user-centered design, but eager to give their users a voice in the design process. She holds a Master of Design in Communication Planning and Information Design from Carnegie Mellon University, where she first began her ongoing work in visualizing user-centered research methods.

Also by Bella Martin

View all
  • The Pocket Universal Methods of Design, Revised and Expanded
    This handy, portable version of the authoritative Universal Methods of Design provides the same thorough and critical presentation, updated and expanded to include 125 research methods, synthesis/analysis techniques, and research deliverables for human-centred design. Each method of research is distilled down to its most powerful essence, in a format that will help individual practitioners as well as design teams select...
    Paperback
    Sold Out

Also by Bruce Hanington

View all
  • The Pocket Universal Methods of Design, Revised and Expanded
    This handy, portable version of the authoritative Universal Methods of Design provides the same thorough and critical presentation, updated and expanded to include 125 research methods, synthesis/analysis techniques, and research deliverables for human-centred design. Each method of research is distilled down to its most powerful essence, in a format that will help individual practitioners as well as design teams select...
    Paperback
    Sold Out

More from Arts & Culture

View all
  • Dylan's Pick
    Bold Types
    A tribute to 32 truly independent bookshops throughout Aotearoa New Zealand, from north of Auckland down to Dunedin, and coast to coast. Jane Ussher's photographs show every bookstore in its unique nature - including behind the counter, smoko rooms, the mess which tells the hardworking story behind the joy of matching books with customers. Jemma Moreira's careful editing has crafted...
    Hardback
    $5999
    Elsewhere:
    $7000
    In Stock
    Ships Monday
  • New Release
    Home Again
    Join rock-legend, former Shihad frontman and lead singer of The Adults, Jon Toogood in this unflinching and no-holds-barred memoirΒ Home Again.This is more than a rock story.Β Toogood looks back on a 37-year career that helped define New Zealand rock music, and the personal cost that came with it.Β From a music-obsessed childhood in Wellington to the deafening roar of international stages, this...
    Paperback
    $3199
    Elsewhere:
    $3999
    In Stock
    Ships Monday
  • The Odyssey
    Composed at the rosy-fingered dawn of world literature almost three millennia ago, The Odyssey is a poem about violence and the aftermath of war; about wealth, poverty and power; about marriage and family; about travellers, hospitality, and the yearning for home. This fresh, authoritative translation captures the beauty of this ancient poem as well as the drama of its narrative....
    By Homer
    Paperback
    $2999
    Elsewhere:
    $3599
    In Stock
    Ships Monday
  • The Iliad
    When Emily Wilson's translation of The Odyssey appeared in 2017β€”revealing the ancient poem in a contemporary idiom that was "fresh, unpretentious and lean" (Madeline Miller, Washington Post)β€”critics lauded it as "a revelation" (Susan Chira, New York Times) and "a cultural landmark" (Charlotte Higgins, Guardian) that would forever change how Homer is read in English. Now Wilson has returned with an...
    By Homer
    Paperback
    $3299
    Elsewhere:
    $3799
    In Stock
    Ships Monday
  • Disney Moana: The Official Cookbook
    New Release
    Disney Moana: The Official Cookbook
    Embark on a culinary adventure with Moana of Motunui with Pacific recipes inspired by Moana and Moana 2! After a long day of sailing to see how far you’ll go or keeping the demigod Maui out of trouble with Te Fiti, catch a break with the delicious dishes in Moana: The Official Cookbook! Featuring more than 50 recipes spanning the...
    Hardback
    $4499
    Elsewhere:
    $5299
    In Stock
    Ships Monday
  • This Angry Pen of Mine
    This Angry Pen of Mine by Layne Staley invites you to dive into the untold creative world of Layne Staley, the legendary voice behind Alice in Chains. This extraordinary collection showcases his handwritten lyrics, deeply personal poetry, stunning original artwork, rare photos, fan tributes, and so much more. Step into the world of Layne Staley like never before. For the...
    Hardback
    $7299
    Elsewhere:
    $8999
    In Stock
    Ships Monday
  • Did I Ever Tell You This?
    In this unexpected memoir, written in a creative burst of just a few months in 2022, Sam Neill tells the story of how he became one of the world’s most celebrated actors, who has worked with everyone from Meryl Streep to Isabel Adjani, from Jeff Goldblum to Sean Connery, from Steven Spielberg to Jane Campion. By his own account, his...
    Paperback
    $3799
    Elsewhere:
    $4500
    In Stock
    Ships Monday
  • They Bloom Because of You
    Bestselling author and Instagram sensation Jessica Urlichs returns with a new collection of beautifully observed poems about the ever-evolving journey of motherhood - the hard, the magic and the fleeting. β€˜A raw and honest read that makes you feel seen and understood in a way that will bring you to tears.’ - Hilary Swank β€˜A book to keep close and...
    Paperback
    $3000
    Elsewhere:
    $3600
    (1)
    In Stock
    Ships Monday
  • The Odyssey
    The Odyssey by Homer is a monumental epic that has enthralled readers for centuries with its rich tapestry of adventure and human struggle. It chronicles the perilous journey of Odysseus, the cunning King of Ithaca, as he strives to return home after the fall of Troy. During this ten-year odyssey, Odysseus confronts myriad dangers, both natural and supernatural, that test...
    By Homer
    Paperback
    $2499
    Elsewhere:
    $2800
    In Stock
    Ships Monday
  • Leaves of Grass
    A collectible new Penguin Classics series offers beautiful, slim, clothbound editions of ten favourite poets. In 1855, Walt Whitman published his first collection of poetry, Leaves of Grass. The volume received great praise from leading Transcendentalist poet Ralph Waldo Emerson. This encouragement led to what would become a lifelong project, as Whitman expanded and rewrote the volume until his death...
    Hardback
    $2200
    Elsewhere:
    $2400
    In Stock
    Ships Monday
  • Great Writers and the Cats who Owned Them
    Throughout history, cats and writers have bonded together in a magical combination of comfort, companionship and inspiration. The famous authors featured here range from Samuel Johnson, whose cat Hodge dined on oysters, and Edward Lear, whose charismatic cat Foss was missing half his tail, to Margaret Mitchell, L. M. Montgomery and Dorothy L. Sayers, who rescued her kitten Blitz from...
    Hardback
    $3999
    In Stock
    Ships Monday
  • Vagabond
    The outrageous, riotous memoir from the cult actor and star of The Rocky Horror Picture Show, Clue, and IT. Actor, rock 'n' roll singer, the prince of Halloween, confusing sex symbol. Many labels have been given to the inimitable Tim Curry over the years. All are true, and yet none are quite right. Here, for the first time, Curry reveals...
    Hardback
    $4499
    Elsewhere:
    $6000
    In Stock
    Ships Monday

Why buy from us?

Book Hero is not a chain store or big box retailer. We're an independent 100% NZ-owned business on a mission to help more Kiwis rediscover a love of books and reading!

Service & Delivery

Service & Delivery

Our warehouse in Auckland holds over 100,000 books, toys, board games and puzzles in-stock so you're not waiting for your order to arrive from overseas.

Auckland Bookstore

Auckland Bookstore

We're primarily an online store, but for your convenience you can pick up your order for free from our bookstore, which is right next door to our warehouse in Hobsonville.

Our Gifting Service

Our Gifting Service

Books make wonderful thoughtful gifts and we're here to help with gift-wrapping and cards. We can even send your gift directly to your loved one.