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The Art of Persuasion

Winning Without Intimidation
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( 755 ratings, 64 reviews)
Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
The Art of Persuasion by Bob Burg offers practical advice on mastering the skill of influence. Focusing on how to effectively communicate and connect with others, it illustrates techniques to persuade without manipulation. Through engaging stories and practical examples, it empowers readers to ethically gain cooperation and build meaningful relationships.
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Format: Hardback
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

This book may appeal to you if you are interested in enhancing your communication skills and influencing others effectively. With practical techniques and witty insights, the author guides you on how to persuade ethically and achieve success in both personal and professional relationships.

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The Art of Persuasion

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

The Art of Persuasion teaches you how to get what you want when you want it. You would love to have that ability, right?

After studying some of the most successful men and women in modern history, author Bob Burg noticed how many common characteristics these people have—and shares them all with you.

One trait that stands above all the rest is their ability to win people over to their way of thinking—they were all persuasive. Each of these life winners had a burning desire, coupled with great creativity, and a total, unshakable belief in their mission or cause.

The Winning principles you will learn include:

  • Making People Feel Important
  • Everything is Negotiable
  • Dealing with Difficult People
  • Persuasion in Action
  • What Sets You Apart from the Rest
  • Nuggets of Wisdom

Presented in everyday, clear, and often humorous language, The Art of Persuasion leaves an impression on you that will last a lifetime—filled with one success after another!

Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?

The Art of Persuasion by Bob Burg has been described as dynamic and delightful, filled with comprehensive tips on mastering positive persuasion. It is recommended as a valuable resource for sales teams and clients alike, suggesting it holds practical insights for anyone looking to improve their persuasive skills.

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Book Details

INFORMATION

ISBN: 9781640951198

Publisher: Sound Wisdom

Format: Hardback

Date Published: 21 May 2019

Country: United States

Imprint: Sound Wisdom

Edition: Not for Online

Audience: General / adult

DIMENSIONS

Spine width: 13.0mm

Width: 140.0mm

Height: 216.0mm

Weight: 24g

Pages: 238

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About the Author

Bob Burg shares information on topics vital to the success of today’s businessperson. He speaks for corporations and associations internationally, including Fortune 500 companies, franchises, and numerous direct sales organizations. Bob regularly addresses audiences ranging in size from 50 to 16,000 -- sharing the platform with notables including today's top thought leaders, broadcast personalities, Olympic athletes and political leaders including a former United States President. Although for years he was best known for his book Endless Referrals, over the past few years it's his business parable. The Go-Giver (coauthored with John David Mann) that has captured the imagination of his readers. The Go-Giver, a The Wall Street Journal and BusinessWeek Bestseller, has sold over 700,000 copies. Since its release it has consistently stayed in the top 25 on 800CEOREAD's Business Book Bestsellers List. It has been translated into 21 languages. It was rated #10 on Inc. Magazine's list of the Most Motivational Books Ever Written, and was on HubSpot's 20 Most Highly Rated Sales Books of All Time. The American Management Association named Bob one of the Top 30 Leaders in Business and he was named one of the Top 200 Most Influential Authors in the World by Richtopia.

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