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How to Persuade and Influence People
Powerful Techniques to Get Your Own Way More Often
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How to Persuade and Influence People
$3099
Unit price
/
Unavailable
Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?
Wouldn't it be great if you could always get people to see things your way? Now you can. You won't go far in business if you can't bring people round to your way of thinking. Some people find it easy; the rest of us just need a little help.
Book Hero Magic formatted this description to make it easier to read. While it's new and
still learning, it may not be perfect - your
feedback is welcome!
Description
Wouldn't it be great if you could always get people to see things your way? Now you can.
You won't go far in business if you can't bring people round to your way of thinking. Some people find it easy; the rest of us just need a little help. How to Persuade and Influence People reveals some of the most powerful influencing and persuasion techniques known to man. This enhanced second edition contains new tools, new research, new case studies, and plenty of practical exercises to help you:
- Find the perfect way to win people over
- Become an amazing negotiator
- Overcome objections
- Appreciate and understand the other person's standpoint
- Understand why people buy what they buy
- Ensure people remember you and what you want
- Build long-term trust and credibility
Philip Hesketh is a full-time international business speaker on the psychology of persuasion. Thousands of people have benefited from his advice. In this book, he maps out countless simple and memorable persuasion techniques that can be applied to a whole range of life's challenges. It's up to you to use them.
How to Persuade and Influence People is a completely revised and updated edition of Life's a Game So Fix The Odds.
Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?
How to Persuade and Influence People by Philip Hesketh receives praise for its engaging tone and pace, offering readers plenty to ponder. The book's unique personal anecdotes are highlighted as an appealing feature, distinguishing it from typical self-help material. It's especially recommended for those in sales or customer service, providing valuable insights for anyone regularly interacting with people at work.
Book Details
INFORMATION
ISBN: 9780857080424
Publisher: John Wiley and Sons Ltd
Format: Paperback / softback
Date Published: 20 August 2010
Country: United Kingdom
Imprint: Capstone Publishing Ltd
Edition: Completely Revised and Updated Edition of Life's a Game So Fix the Odds
Audience: General / adult
DIMENSIONS
Spine width: 21.0mm
Width: 137.0mm
Height: 216.0mm
Weight: 449g
Pages: 368
About the Author
Philip Hesketh has spent over five years as a business speaker, a profession which taken him as far as a field as Singapore and Australia. Now a full-time speaker on 'The Psychology of Persuasion', Philip shares the knowledge and experience he gained during his impressive career as a salesman for Proctor & Gamble, and later as a Business Director and Managing Partner of Advertising Principles, a leading advertising firm, which he grew from a standing start to a Β£48 million company employing over 150 people.
Phil is a motivational speaker and raconteur. He offers wit and wisdom on human behaviour and how to influence it. The result? Audiences are enthralled as well as informed from first minute to last. Smiling throughout and often laughing out loud. But more importantly, they leave the event inspired and better informed on how buying, selling, persuading and influencing actually work.
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