Machine, Platform, Crowd

Name: Machine, Platform, Crowd
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SKU: 9780393254297
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Harnessing Our Digital Future

By Andrew McAfee and Erik Brynjolfsson

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Summary

Machine, Platform, Crowd by Andrew McAfee and Erik Brynjolfsson explores the shift in the business landscape due to technological advances. The authors examine how machines are taking over tasks previously done by humans, platforms are dominating markets over traditional companies, and crowds are solving complex problems more efficiently than individual experts. This book provides a compelling analysis of how businesses must adapt to the rapidly changing digital world.
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Format: Hardback

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Machine, Platform, Crowd

$54⁹⁹

Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

If you're fascinated by the evolving dynamics of technology and its influence on business, this book offers an insightful exploration of how machines, platforms, and crowds are reshaping industries. The authors, known for their expertise in digital economy, provide compelling examples that demonstrate the shift in power from traditional institutions to innovative digital frameworks. This read may especially appeal to those curious about the intersection of technology and business strategy.

Machine, Platform, Crowd

From the authors of the best-selling The Second Machine Age, a leader’s guide to success in a rapidly changing economy.

Description

We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than corporate research labs.

MIT's Andrew McAfee and Erik Brynjolfsson know what it takes to master this digital-powered shift: we must rethink the integration of minds and machines, of products and platforms, and of the core and the crowd. In all three cases, the balance now favours the second element of the pair, with massive implications for how we run our companies and live our lives.

In the tradition of agenda-setting classics like Clay Christensen's The Innovator's Dilemma, McAfee and Brynjolfsson deliver both a penetrating analysis of a new world and a toolkit for thriving in it. For startups and established businesses, or for anyone interested in what the future holds, Machine, Platform, Crowd is essential reading.

Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?

Machine, Platform, Crowd by Andrew McAfee and Erik Brynjolfsson is lauded for its insightful examination of the evolving relationship between technology, business, and society. Reviewers appreciate the authors' ability to clearly articulate the impact of machine intelligence, big data, and the sharing economy on the future of industries. The book serves as a detailed and engaging guide, providing a comprehensive grounding for understanding and navigating the digital transformation of the 21st-century economy. It's recommended for those interested in digital trends and the future of business, noted for its clear writing and extensive research.

Book Details

INFORMATION

ISBN: 9780393254297

Publisher: WW Norton & Co

Format: Hardback

Date Published: 27 June 2017

Country: United States

Imprint: WW Norton & Co

Audience: General / adult

DIMENSIONS

Spine width: 36.0mm

Width: 165.0mm

Height: 244.0mm

Weight: 645g

Pages: 416

Collections

Andrew McAfee Business & Entrepreneurship Business Strategy & Negotiation Erik Brynjolfsson Non-Fiction

About the Author

Andrew McAfee is the co-director of the MIT Initiative on the Digital Economy and co-author of the best-selling The Second Machine Age and Machine, Platform, Crowd: Harnessing Our Digital Future. He and co-author Erik Brynjolfsson are the only people named to both the Thinkers 50 list of the world’s top management thinkers and the Politico 50 group of people transforming American politics. Erik Brynjolfsson is the director of the MIT Initiative on the Digital Economy and Schussel Family Professor of Management Science at the MIT Sloan School. He is the author of several best-selling books with co-author Andrew McAfee, and one of the world’s most cited scholars in information systems and economics.