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Vegemite
The true story of the man who invented an Australian icon
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Vegemite
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See morePublished to coincide with Vegemite's 100th anniversary, the fascinating true story of the man who invented Australia's most enduring cultural icon, fully revised and updated.
Book Hero Magic formatted this description to make it easier to read. While it's new and
still learning, it may not be perfect - your
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Description
'An amazing yarn' Sydney Morning Herald
Today Vegemite is recognised around the world, but when the salty black paste was first produced in 1923, the public wasn't interested. In fact, it took another 15 years and a world war before we embraced it.
Vegemite shares the fascinating tale of Cyril Callister, the man who invented what would become Australia's most beloved consumer product, along with the story of its rocky road to acceptance. Spanning the Gold Rush, the Depression, and two world wars, it opens a window on the evolution of modern Australia.
Published to coincide with Vegemite's 100th anniversary, this revised edition features a collection of photographs, a new introduction, and an epilogue that shares the little-known story of how Vegemite returned to Australian hands in 2017.
Vegemite is a great Australian story of overcoming the odds, and of how extraordinary things can happen to (almost) ordinary people.
Book Details
INFORMATION
ISBN: 9781922616630
Publisher: Murdoch Books
Format: Paperback / softback
Date Published: 02 May 2023
Country: Australia
Imprint: Murdoch Books
Audience: General / adult
DIMENSIONS
Width: 153.0mm
Height: 234.0mm
Weight: 285g
Pages: 232
About the Author
Jamie Callister went to school and university in Melbourne before travelling and working around Australia and overseas. On his return he moved to Queensland where he worked in television media, advertising and the building industry. More recently he has taught English as a second language. Jamie has three adult children and lives in south-east Queensland with his wife Libby, a journalist. He is currently finishing his second book.
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