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The Paradox of Passion

How Rewards Covertly Control Motivation
Brief Description
The Paradox of Passion: How Rewards Covertly Control Motivation challenges conventional wisdom about motivation. It reveals why legacy research findings are often misinterpreted and overgeneralised, leading to unrealistic beliefs about the self and others. These beliefs foster ineffective strategy use, impeding optimal learning and performance. The... Read More
Format: Paperback / softback
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The Paradox of Passion: How Rewards Covertly Control Motivation reveals how motivational research and popular opinions of motivated behavior are misinterpreted, overgeneralized, and decontextualized, resulting in the amplification of unreliable, unobtainable, and mythical views of optimal performance.

The Paradox of Passion: How Rewards Covertly Control Motivation reveals how motivational research and popular opinions of motivated behavior are misinterpreted, overgeneralized, and decontextualized, resulting in the amplification of unreliable, unobtainable, and mythical views of optimal performance.

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

The Paradox of Passion: How Rewards Covertly Control Motivation challenges conventional wisdom about motivation. It reveals why legacy research findings are often misinterpreted and overgeneralised, leading to unrealistic beliefs about the self and others. These beliefs foster ineffective strategy use, impeding optimal learning and performance.

The book provides cross-disciplinary evidence emphasising the essential role of rewards as a biological and behavioural driver of motivation. It challenges the clichΓ©d idea of intrinsic motivation, pointing out the flaws in pursuing passion and purpose without considering how the brain regulates motivation through personalised rewards. Evidence reveals that a singular focus on passion is an unattainable ideal, akin to a mythical "motivation unicorn."

Instead of relying on hopes and dreams, the book offers practical insights and research-based strategies for enhancing learning and performance. It suggests effectively leveraging how the brain uses innate reward pathways to achieve what we want and sometimes obtain what we need.

Book Details

INFORMATION

ISBN: 9781538197202

Publisher: Bloomsbury Publishing Plc

Format: Paperback / softback

Date Published: 08 January 2026

Country: United States

Imprint: Rowman & Littlefield

Illustration: 1 figure; 10 tables

Audience: Tertiary education

DIMENSIONS

Spine width: 28.0mm

Width: 150.0mm

Height: 228.0mm

Weight: 560g

Pages: 384

About the Author

Dr. Bobby Hoffman is an Associate Professor, researcher, and author who specializes in motivation science and solving the mysteries of human behavior. At the University of Central Florida, he teaches a variety of graduate-level courses in motivation, learning, cognition, and intelligence. Before earning his PhD in Educational Psychology in 2006, he worked for over 20 years in Human Resources management and performance consulting for some of the world's most successful companies including General Electric, NBC, KPMG, and the NBA. He has authored over 100 publications in the fields of education, psychology, neuroscience, leadership, and organizational development. In addition, Dr. Hoffman is a regular contributor to the Psychology Today website where his blog β€œMotivate” has been downloaded by over 1.2 million readers. He serves on six journal editorial boards includ-ing Contemporary Educational Psychology, Educational Psychology Review, and Educational Technology, Research & Development.

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