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The Business of Resort Management
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Format: Paperback / softback
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The Business of Resort Management
$17000
Unit price
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Unavailable
Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?
This book is ideal for resort owners, managers, investors, policymakers, and developers seeking to understand the complexities of sustainable resort management. It also appeals to students and professionals in business management and sustainable tourism looking for practical insights into balancing profitability with environmental and social responsibility.
Combines business management principles with environmental and social concerns. Taking an holistic and contemporary approach to the problem of developing sustainable tourism operations, this book provides an assessment of the strategies that need to be considered by various governments, developers and, in particular, the customer-investor.
Book Hero Magic formatted this description to make it easier to read. While it's new and
still learning, it may not be perfect - your
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Description
How can owners and managers ensure that their considerable capital investments will return a competitive return on their investments? How can users and owners be sure they enjoy the promises of tantalising marketing and real estate claims? Managing Sustainable Resorts Profitably combines business management principles with environmental and social concerns to offer development solutions to these questions.
By taking a holistic and contemporary approach to the problem of developing sustainable tourism operations, this book provides a comprehensive assessment of the strategies that need to be considered by various governments, developers and, in particular, the customer-investor.
The major features of resort development covered by this book include:
- Environmental scanning of principal external and internal influential factors
- The curse and blessings of seasonality
- Competition for people's recreation and retirement dollars
- Guest activity programming
- Environmental issues
- Cruise ships as mobile resorts
- Staffing issues in isolated areas
- Financial challenges for owners and operators alike
- Risk Management
- Mutually beneficial options for various stakeholders
Based on an analysis of global resort opportunities and trends, the book focuses on those generic features that differentiate regional resort management from urban-centric management needs and priorities. Using comparative case studies, the author emphasises best case/benchmark examples of a range of resorts—large and small, urban and rural—to illustrate what can be achieved.
Book Details
INFORMATION
ISBN: 9780750666619
Publisher: Taylor & Francis Ltd
Format: Paperback / softback
Date Published: 03 October 2007
Country: United Kingdom
Imprint: Butterworth-Heinemann Ltd
Audience: General / adult, Tertiary education
DIMENSIONS
Width: 156.0mm
Height: 234.0mm
Weight: 560g
Pages: 360
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