Creative Velocity

Expert guide to sharpen and revitalise your creative spirit in any business environment

Written by trailblazing global product innovator Leslie Grandy, Creative Velocity: Propelling Breakthrough Ideas in the Age of Generative AI provides everything readers need to develop the mindset, skills, and confidence that allow creativity to flourish. It enables them to challenge conventional thinking to improve customer, business, and personal results and collaborate effectively with generative AI to cultivate and explore novel ideas.

This book integrates Grandy's real-world examples and practical exercises with compelling insights from thought leaders and academic researchers, rooting her approach in cognitive science and providing empirical evidence of the value of these techniques.

The book is an enduring reference that readers can return to whenever they need to revitalise their creative spirit. In this book, readers will learn about:

• Non-linear thinking methods and how to use them to explore novel possibilities
• Trigger mechanisms that can jump-start new trains of thought and spark disruptive ideation
• Different forms of play that stimulate creative thoughts, critical thinking skills, and flexibility
• Achieving a state of flow and how it helps identify groundbreaking discoveries

Creative Velocity: Propelling Breakthrough Ideas in the Age of Generative AI earns a well-deserved spot on the bookshelves of product leaders, business professionals, and entrepreneurs seeking to build a culture of innovation within their organisations and generate fresh ideas to solve business challenges.