Built for More
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Built for More
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See moreA lived-insight leadership framework for building trust, influence, and lasting impact
In Built for More: Turning Lived Experience into Leadership Power, KR Liu, Global Head of Product Innovation and Marketing Partnerships at Google, presents a leadership framework forged through two decades of navigating complexity at the highest levels of tech. Liu offers a progression model rooted in empathy, strategy, and systems thinking for leaders seeking influence beyond title.
Built for More introduces Liu's core leadership progression: Lived Insight, Product Innovation, Storytelling, and Long-Term Impact. Drawing on her experience shaping inclusive strategy at the intersection of technology and culture, Liu provides practical tools for earning trust across silos, leveraging community as a driver of innovation, and leading with both conviction and adaptability.
Readers will also discover:
- A structured framework that connects empathy and systems thinking to measurable, long-term organizational impact and cultural change
- Strategies for building credible influence across silos without relying on positional authority or inherited organizational power
- Insights from an executive who helped pass the Over-the-Counter Hearing Aid Act and shaped national accessibility policy
- Practical approaches to using creative storytelling as a leadership tool for shaping culture and driving innovation
- Methods for treating community not as an initiative but as a strategic lever for building what comes next
Written for CEOs, organizational leaders, and entrepreneurs navigating high-stakes environments, Built for More delivers a framework for those ready to build influence through empathy, earn trust through lived insight, and create lasting change without a conventional leadership blueprint.
Book Details
INFORMATION
ISBN: 9781394410606
Publisher: John Wiley & Sons Inc
Format: Hardback
Date Published: 01 December 2026
Country: United States
Imprint: John Wiley & Sons Inc
Audience: General / adult
DIMENSIONS
Weight: 0g
Pages: 256
About the Author
KR LIU is the Global Head of Product Innovation & Marketing Partnerships at Google, where she launched and led the company’s first-ever brand accessibility function. She played a pivotal role in passing the Over-the-Counter Hearing Aid Act of 2017, served on the U.S. Access Board by appointment of the Biden administration, and received a U.S. Congressional Award for her work advancing disability rights. She has been recognized by ADWEEK, Ad Age, and Yahoo! Finance as a top leader in business and innovation.
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