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Atlas of Management Thinking
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Format: Paperback / softback
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?
First published in 1981, this was the first book ever to be written explicitly for the right side of the reader’s brain. The right side works in images, whole patterns and undefined feelings – none of which can be verbalized.
In Atlas, de Bono shows us how to use the right side.
Learn to trust your instinct and have confidence in your decision making.
Book Hero Magic formatted this description to make it easier to read. While it's new and
still learning, it may not be perfect - your
feedback is welcome!
Description
Learn to trust your instinct and have confidence in your decision making.
First published in 1981, this was the first book ever to be written explicitly for the right side of the reader's brain.
Much has been made of the research conducted into the left side of the brain—home to language and logic. The right side works in images, whole patterns, and undefined feelings—none of which can be verbalised. This more elusive thinking often functions as what is loosely called 'intuition'.
In Atlas of Management Thinking, de Bono shows us how to use the right side. It is an atlas because it is a visual reference of images and illustrations that point the reader in the right direction (literally). For anyone who has ever been told to trust their instinct, or who is concerned with management and decision-making, this book is a de Bono classic.
Book Details
INFORMATION
ISBN: 9781785041105
Publisher: Ebury Publishing
Format: Paperback / softback
Date Published: 02 March 2017
Country: United Kingdom
Imprint: Vermilion
Audience: Tertiary education, Professional and scholarly
DIMENSIONS
Spine width: 20.0mm
Width: 135.0mm
Height: 216.0mm
Weight: 292g
Pages: 272
About the Author
Edward de Bono studied at Christ Church, Oxford (as a Rhodes Scholar). He also holds a PhD from Cambridge and an MD from the University of Malta. He has held appointments at the universities of Oxford, London, Cambridge and Harvard. In 1967 de Bono invented the now commonly used term 'lateral thinking' and, for many thousands, indeed millions, of people worldwide, his name has since become a symbol of creativity and new thinking. He has written numerous books, which have been translated into 34 languages, and his advice is sought by Nobel laureates and world leaders alike. www.debono.com
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