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50 Business Classics
Your shortcut to the most important ideas on innovation, management, and strategy
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Format: Paperback / softback
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See moreFrom Peter Drucker to Sheryl Sandberg, from The Five Dysfunctions of a Team to Creativity Inc., here are the 50 most important titles on organizational and personal success. Brand new title in the bestselling series.
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Description
What do great enterprises have in common? What sort of person starts them? A single idea can help you find the next big thing, but it takes time to trawl through hundreds of business books to find inspiration.
With insightful commentaries on the landmark writings of old and new, 50 Business Classics presents the great entrepreneur stories, the best management thinking, and proven ideas on strategy, innovation, and marketing — all in one volume.
50 Business Classics presents the key ideas from classic texts such as My Years with General Motors and Michael Gerber's The E-Myth Revisited, to contemporary business lessons from the rise of tech giants like Google, Apple, and Amazon. It contains revealing biographies of luminaries like Steve Jobs and Warren Buffett, as well as lesser-known stories including the creation of publishing giant Penguin and Chinese behemoth Alibaba.
Here you'll find the texts and ideas that matter in:
- Entrepreneurship
- Leadership
- Management
- Strategy
- Business history
- Personal development
- Technology and innovation
Book Details
INFORMATION
ISBN: 9781857886757
Publisher: John Murray Press
Format: Paperback / softback
Date Published: 05 April 2018
Country: United Kingdom
Imprint: John Murray Business
Audience: General / adult, Professional and scholarly
DIMENSIONS
Spine width: 32.0mm
Width: 212.0mm
Height: 134.0mm
Weight: 404g
Pages: 400
About the Author
Tom Butler-Bowdon is recognised as an expert on personal development literature. His 50 Classics series has been hailed as the definitive guide to the literature of possibility, and has won numerous awards including the Benjamin Franklin Self-Help Award and Foreword Magazine's Book of the Year Award. A graduate of the London School of Economics and the University of Sydney, he lives and works in both the Oxford, UK and Australia. www.butler-bowdon.com
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