Sports Entrepreneurship

Name: Sports Entrepreneurship
Brand: Unknown
SKU: 9780231196109
Price: 47.99 NZD
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Beyond the Big Leagues

By Christopher Mumford

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Summary

Sports Entrepreneurship by Christopher Mumford explores the dynamic intersection of sports and entrepreneurship, providing insights into how innovative thinking can drive success in the sports industry. The book offers practical guidance and real-life examples for those looking to harness the entrepreneurial spirit within the realm of sports, focusing on both personal and professional development. It's a valuable read for anyone interested in combining their passion for sports with business acumen.
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Format: Hardback

$47⁹⁹

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Sports Entrepreneurship

$47⁹⁹

Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

You might enjoy this book if you're eager to explore the dynamic world of sports and entrepreneurship, seeking strategies to combine passion for sports with business acumen. It's perfect for those interested in developing innovative ventures, understanding the unique opportunities in the sports industry, and cultivating a mindset geared towards personal growth and business success.

Sports Entrepreneurship

This book is for anyone who dreams of starting a sports business. Christopher Mumford explores the state of the game in data analytics, sports betting, eSports, youth sports, fitness, and the fan experience.

Description

The business side of sports isn't just the established terrain of NFL, NBA, and MLB teams and their billionaire owners. Entrepreneurs are launching dynamic new businesses that are transforming the broader sports landscape. What are the up-and-coming opportunities and high-growth areas for start-ups today?

Sports Entrepreneurship is for anyone who dreams of starting a sports business. Christopher Mumford explores the state of the game in data analytics, sports betting, eSports, youth sports, fitness, and the fan experience. He surveys the key players in each sector, identifying possibilities and constraints for new entrants. Interviews with figures such as the creator of a "Bloomberg platform for soccer," a professional sports bettor, and the founder of a fantasy-sports-focused analytics company add vital insight. Mumford also shares the stories of his own sports start-ups and offers advice based on these experiences.

Sports Entrepreneurship details practical step-by-step methods for turning an idea into an enterprise. Mumford guides readers through an actionable framework: map out interests and goals, recognize opportunities, get feedback from users, and accelerate growth. Written for a broad audience, from practitioners seeking to jumpstart their next big idea to students in sports management and entrepreneurship, this book is an indispensable guide to new opportunities in the sports industry.

Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?

Sports Entrepreneurship by Christopher Mumford is well-regarded for blending athletics with entrepreneurship, offering both entertainment and practical advice. The book is praised for its insightful personal stories, expert interviews, and comprehensive guidance for aspiring entrepreneurs in the sports industry. Reviews highlight it as an engaging and empowering resource, suitable for both newcomers and those experienced in sports business, combining quality research with real-world applications.

Book Details

INFORMATION

ISBN: 9780231196109

Publisher: Columbia University Press

Format: Hardback

Date Published: 26 September 2023

Country: United States

Imprint: Columbia University Press

Illustration: 68 figures

Audience: General / adult

DIMENSIONS

Width: 152.0mm

Height: 229.0mm

Weight: 0g

Pages: 216

Collections

Business & Entrepreneurship Christopher Mumford Non-Fiction Self-Help & Personal Development Start-ups & Entrepreneurship

About the Author

Christopher Mumford teaches sports entrepreneurship and innovation as a professor of practice at the University of North Carolina at Chapel Hill. He has founded several businesses over the last twenty-five years. His current projects include starting a pro soccer team that anchors an entertainment district and implementing peak performance practices with college and pro athletes.