Knock Your Socks Off Service Recovery
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Knock Your Socks Off Service Recovery
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Knock Your Socks Off Service Recovery
Building on the popular, breezy approach of the Knock Your Socks Off Service series, the authors provide managers with an upbeat primer on creating a first-class recovery system.
Cancelled flights, damaged goods, botched bills, locked-up software—these are the service screw-ups that leave customers angry, disgusted, and determined to never buy from you again! But these mad-as-hell customers can be wooed back through skillful, planned service recovery.
Surprisingly, customers who experience world-class Knock Your Socks Off service recovery become your most loyal customers and are a source of continuing business for years to come. Building on the popular, breezy approach of the Knock Your Socks Off Service series, the authors provide managers with an upbeat primer on creating a first-class recovery system.
Enlivened by John Bush's witty illustrations, the book explains:
- The economics of recovery—what it costs when you lose customers, and how little it can cost to win them back.
- The processes, policies, and technology a company must have to ensure an effective, real-time recovery system.
- The manager's role in sustaining an outstanding recovery system—through training, coaching, empowering, supporting, inspiring, and rewarding great service providers.
Book Details
INFORMATION
ISBN: 9780814470848
Publisher: HarperCollins Focus
Format: Paperback / softback
Date Published: 26 May 2000
Country: United States
Imprint: Amacom
Audience: General / adult
DIMENSIONS
Spine width: 12.0mm
Width: 152.0mm
Height: 229.0mm
Weight: 308g
Pages: 224
About the Author
CHIP BELL is the founder of The Chip Bell Group and author of many popular books including Wired and Dangerous. His work has been featured in The Wall Street Journal, Fortune, USA Today, Fast Company, Business Week and other major media.
Also by Ron Zemke
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