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Ideaflow

Why Creative Businesses Win
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( 359 ratings, 39 reviews)
Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
Ideaflow by Jeremy Utley and Perry Klebahn explores the concept that innovation is crucial to business success, emphasising the importance of generating a high volume of ideas to enhance creativity. The authors provide practical methods and tools for fostering an environment where ideas can flow freely, helping individuals and teams to unlock new potential and drive entrepreneurial success. Through anecdotes and actionable insights, the book inspires readers to transform their approach to problem-solving and innovation.
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Format: Paperback / softback
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

This book may appeal to you if you're interested in unlocking creativity within a business context and finding innovative solutions to complex problems. It provides actionable strategies and exercises to enhance idea generation and cultivate a culture of innovation in the workplace. Perfect for entrepreneurs and business leaders looking to drive innovation and encourage creative thinking in their teams.

Book Hero thinking about your next read

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

Stanford professors reveal how leaders can dramatically boost the creative output of their organisations. Essential reading for all leaders and managers seeking to drive innovation, and readers of bestselling books such as Creativity Inc, Sprint, Designing Your Life, and Creative Confidence.

'A game-changer' | 'A must-read' | 'Simple yet powerful'

The single best way to have a great idea is to produce lots of ideas.

The number of new ideas your organisation can produce is a metric for its ability to generate novel solutions to any given problem. This ideaflow is the most crucial business metric that you've never considered. Every business problem is an idea problem. How well you can solve those problems is how well you and your business can perform, navigate uncertainty, and develop innovations.

Drawing from their decades of teaching Silicon Valley entrepreneurs and Fortune 500 executives at the world-famous Stanford d.school and leading innovative companies like Patagonia, Klebahn and Utley offer a battle-tested framework to exponentially boost your ideaflow. You'll learn how to:

  • Establish a brief daily creativity practice
  • Develop thousands of great ideas on demand
  • Run cheap, fast tests to determine which ideas will work
  • Persuade your team and organisation on the importance of centring ideaflow

Are you ready to supercharge your organisation's creativity?

Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?

Ideaflow by Jeremy Utley and Perry Klebahn is highly praised for its innovative approach to fostering creativity and unlocking potential. Reviewers highlight its practical insights into how individuals and teams can cultivate a continuous flow of ideas, overcoming the habitual quest for the "proven" answer. The book is seen as an essential resource for leaders, innovators, and anyone aiming to integrate creativity into daily practice, offering transformative methods drawn from the authors' extensive experience in consulting and education.

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Book Details

INFORMATION

ISBN: 9781529146233

Publisher: Ebury Publishing

Format: Paperback / softback

Date Published: 20 October 2022

Country: United Kingdom

Imprint: Ebury Edge

Contributors:

  • Foreword by David Kelley

Audience: Tertiary education, Professional and scholarly

DIMENSIONS

Spine width: 22.0mm

Width: 153.0mm

Height: 234.0mm

Weight: 372g

Pages: 304

About the Author

Jeremy Utley (Author)
Jeremy Utley is the Director of Executive Education at Stanford d.school and an Adjunct Professor at Stanford's School of Engineering. He is also co-host of the popular web series "Stanford's Masters of Creativity".

Perry Klebahn (Author)
Perry Klebahn is a co-founding member of Stanford's d.school faculty. He is an Adjunct Professor and Director of Executive Education at Stanford d.school. He has served as COO for Patagonia and as CEO of Timbuk2.

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