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One Stop
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Brief Description
Unlocking the power of super apps—A journey through history, culture, and innovation, and the potential impact on the global economy, society, and technology. In the hustle and bustle of our world today, convenience and efficiency have become hallmark appeals, even essential factors, in many people's lives....
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One Stop
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Description
Unlocking the power of super apps—A journey through history, culture, and innovation, and the potential impact on the global economy, society, and technology.
In the hustle and bustle of our world today, convenience and efficiency have become hallmark appeals, even essential factors, in many people's lives. New applications are churned out every day to respond to this demand and to help meet varying entertainment, shopping, banking, and healthcare needs, among others. But perhaps nothing says "hassle-free" more than Super Apps, which allow users to access several services from one single application.
With Super Apps like Grab and WeChat gaining popularity, and tech giants and FinTechs looking to stake their claim in this digital revolution, many might be wondering—what exactly are Super Apps? What is their significance in our world today? Are they the future for all things digital?
In One Stop, award-winning lawyer and social entrepreneur Neha Mehta answers these questions by tracing the history of Super Apps and analyzing cultural differences in their adoption and popularity (or lack thereof) in the East and West. Through stories of well-known Super Apps and in-depth interviews with financial industry experts (including policymakers, venture capitalists, academics, bankers, and CEOs), the book illustrates the Super App revolution as well as the disruption, innovation, and opportunity therein.
With the COVID-19 pandemic highlighting the need to move from offline to digital platforms, the book also examines how Super Apps have emerged as a winner in the financial inclusion space and how they can potentially create an inclusive and sustainable world for all in a future that looks increasingly digital.
Book Details
INFORMATION
ISBN: 9789815127881
Publisher: Penguin Random House SEA
Format: Paperback / softback
Date Published: 29 February 2024
Country: Singapore
Imprint: Penguin Random House SEA
Audience: General / adult
DIMENSIONS
Spine width: 17.0mm
Width: 136.0mm
Height: 214.0mm
Weight: 260g
Pages: 228
About the Author
Neha Mehta is an Indian-Singaporean Fintech thought leader, lawyer, and award-winning entrepreneur. She is an Adjunct Professor with NTU, SP Jain and other global universities. As the Founder and CEO of FemTech Partners, Neha amplifies the voice of Women in Tech and mentor's young women in Science, Technology, Engineering and Mathematics (STEM). FemTech Partners is a proud recipient of the British Chamber of Commerce Award. In the last 17 years, Neha has worked with financial regulators in Asia, Oceania, and Europe to revamp policy, and infrastructure to include poorest of poor. Her work has contributed towards sustainable development goals of gender equality and financial inclusion through sustainable finance, and innovative digital financial services. Neha has worked with the UN, Deutsche Boerse, and various third-sector organizations. Neha holds a double degree in Law and Commerce and attended King's College, London on a Chevening Fellowship. Neha is an alumna of the Fortune-U.S. State Department Global Women Mentorship and an Austrian Leadership Fellow. Neha is passionate about diversity, inclusion, and equity (DEI), and her pro-bono work has won her several awards including Globant Digital Disruptors Award, Kindness Leadership Award Asia Pacific, Global Future Fintech Leader, Stri Shakti Award, and Nav Shakti Award. A finalist for the STEM Trailblazer Baton Award, and International Inspiration Award. Neha has been featured in coveted honours including Singapore 100 Women in Tech, FinTech top 50 and Asia's 50 Most Influential Women in Renewable Energy. Neha is also a board member and advisor to impact led organizations. Linktr.ee/nehamehta
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