It's the Customer, Stupid!

Name: It's the Customer, Stupid!
Brand: Unknown
SKU: 9780470907399
Price: 47.99 NZD
Availability: InStock

34 Wake-up Calls to Help You Stay Client-Focused

By Michael A Aun

0.0 (0 reviews)

Summary

It's the Customer, Stupid! by Michael A Aun delves into the significance of customer service in a business context. The book emphasizes understanding customer needs and building meaningful relationships to secure loyalty. It offers insights into strategies and practices that can enhance customer service, ultimately leading to business success.
Read More

Format: Hardback

$47⁹⁹

AVAILABLE WITH SUPPLIER Ships from our Auckland warehouse within 3-4 weeks

Found a better price? Request a price match

It's the Customer, Stupid!

$47⁹⁹

Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

You might enjoy this book if you're interested in mastering customer service and sales skills. The author shares practical strategies and insights to effectively engage and retain customers, making it a valuable read for entrepreneurs and business professionals keen on driving business success through exceptional customer experiences.

It's the Customer, Stupid!

Ruthlessly focus on what's convenient for customers, not what's convenient for you Ninety percent of dissatisfied clients will take their business elsewhere and never tell you why. However, ninety-five percent will become loyal customers again if their needs and problems are addressed and remedied.

Description

Ruthlessly focus on what's convenient for customers, not what's convenient for you.

Ninety percent of dissatisfied clients will take their business elsewhere and never tell you why. However, ninety-five percent will become loyal customers again if their needs and problems are addressed and remedied.

Speaker and salesperson Michael Aun shares these secrets and many more in It's the Customer, Stupid!, a guide to growing any business by gaining new customers, and, more importantly, by keeping the ones you have happy and coming back for more. This fun-to-read book explains common myths about sales and customer satisfaction, starting with the fact that most businesses think they're customer-centric, but they just aren't.

Get proven steps to really put your customer at the centre of what you do.
Distinguish your business from the competition by understanding the principle that good sales are good service.
The author received the Toastmasters "World Championship of Public Speaking" award and is also a full-time businessman practising what he preaches daily.

It's the Customer, Stupid! reveals key actions that will shake up your business approach. Your customers will love you for them, and you'll love the effect on sales!

Book Details

INFORMATION

ISBN: 9780470907399

Publisher: John Wiley & Sons Inc

Format: Hardback

Date Published: 28 January 2011

Country: United States

Imprint: John Wiley & Sons Inc

Contributors:

Foreword by Jeffrey Gitomer

Audience: Professional and scholarly

DIMENSIONS

Spine width: 23.0mm

Width: 158.0mm

Height: 231.0mm

Weight: 476g

Pages: 256

Collections

Business & Entrepreneurship Customer Service & Experience Marketing & Sales Michael A Aun Non-Fiction

About the Author

Michael A. Aun isa speaker, columnist, and full-time businessman who runs a network of insurance offices. He rose to international acclaim when he won the World Championship of Public Speaking for Toastmasters International (defeating speakers representing 150,000 Toastmasters from sixty-five countries). The National Speakers Association has honored him as a member of the Speakers Hall of Fame. Learn more at www.aunLine.com .