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Hypnotic Writing
How to Seduce and Persuade Customers with Only Your Words
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Check link for latest rating. ( 836 ratings, 93 reviews)
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Hypnotic Writing
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?
Ideal for entrepreneurs, marketers, copywriters, and anyone interested in improving their persuasive writing and sales techniques.
Discover the secrets of written persuasion! "The principles of hypnosis, when applied to copywriting, add a new spin to selling. Joe Vitale has taken hypnotic words to set the perfect sales environment and then shows us how to use those words to motivate a prospect to take the action you want.
Book Hero Magic formatted this description to make it easier to read. While it's new and
still learning, it may not be perfect - your
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Description
Discover the secrets of written persuasion!
The principles of hypnosis, when applied to copywriting, add a new spin to selling. Joe Vitale has taken hypnotic words to set the perfect sales environment and then shows us how to use those words to motivate a prospect to take the action you want. This is truly a new and effective approach to copywriting, which I strongly recommend you learn. It's pure genius.
-Joseph Sugarman, author of Triggers
I've read countless books on persuasion, but none come close to this one in showing you exactly how to put your readers into a buying trance that makes whatever you are offering them irresistible.
-David Garfinkel, author of Advertising Headlines That Make You Rich
I am a huge fan of Vitale and his books, and Hypnotic Writing (first published more than twenty years ago), is my absolute favourite. Updated with additional text and fresh examples, especially from e-mail writing, Joe's specialty, Hypnotic Writing is the most important book on copywriting (yes, that's really what it is about) to be published in this century. Read it. It will make you a better copywriter, period.
-Bob Bly, copywriter and author of The Copywriter's Handbook
I couldn't put this book down. It's eye-opening and filled with genuinely new stuff about writing and persuading better. And it communicates it brilliantly and teaches it brilliantly—exemplifying the techniques by the writing of the book itself as you go along.
-David Deutsch, author of Think Inside the Box, www.thinkinginside.com
Hypnotic Writing is packed with so much great information it's hard to know where to start. The insights, strategies, and tactics in the book are easy to apply yet deliver one heck of a punch. And in case there's any question how to apply them, the before-and-after case studies drive the points home like nothing else can. Hypnotic Writing is not just about hypnotic writing. It is hypnotic writing. On the count of three, you're going to love it. Just watch and see.
-Blair Warren, author of The Forbidden Keys to Persuasion
Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?
Praised for delivering a wealth of practical advice and valuable references, Professional Marketing highlighted the book's substantial contribution to effective writing and persuasion strategies.
Book Details
INFORMATION
ISBN: 9780470009796
Publisher: John Wiley & Sons Inc
Format: Paperback / softback
Date Published: 12 January 2007
Country: United States
Imprint: John Wiley & Sons Inc
Audience: Professional and scholarly
DIMENSIONS
Spine width: 20.0mm
Width: 150.0mm
Height: 226.0mm
Weight: 340g
Pages: 288
About the Author
Joe Vitale is President of Hypnotic Marketing, Inc., a marketing consulting firm. He has been called "the Buddha of the Internet" for his combination of spirituality and marketing acumen. His articles are widely read, and his professional clients include the Red Cross, PBS, Children's Memorial Hermann Hospital, and many other small and large international businesses. His past books include There's a Customer Born Every Minute (Wiley) and the AMA Complete Guide to Small Business Advertising. Subscribe to his free newsletter at www.mrfire.com.
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