How to Research Trends Workbook
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See moreHave you ever wondered how you can research the future? Trend research is a powerful method to detect and recognise change at an early stage. This DIY guide has been developed to show you the way in the trend research cycle.
Have you ever wondered how you can research the future? Trend research is a powerful method to detect and recognise change at an early stage. This DIY guide has been developed to show you the way in the trend research cycle. It will help you to find direction and which corners to take when you are scanning, analysing, and applying the trends for any type of challenge or topic. This guide is to be used in combination with the book How to Research Trends.
You can use it to challenge yourself or your team to learn-by-doing. For easy usage, the guide follows the same structure as the book and it has the same colour coding and signage navigation. Don’t just read How to Research Trends, get yourself into the action mode! The guide is not linear, and it does not have to be followed step-by-step in a rigid manner. You can create your own itinerary. Use it whenever you feel the need for guidance or inspiration.
Book Details
INFORMATION
ISBN: 9789063695279
Publisher: BIS Publishers B.V.
Format: Paperback / softback
Date Published: 08 April 2019
Country: Netherlands
Imprint: BIS Publishers B.V.
Audience: General / adult
DIMENSIONS
Width: 210.0mm
Height: 184.0mm
Weight: 250g
Pages: 64
About the Author
Els Dragt feels that being curious is certainly not a crime. She is an independent trainer, lecturer, researcher and author with 20 years of experience. Els travels the globe to stimulate professionals and students to create more human-centered innovation. She activates you to look elsewhere, ask questions and explore more. Els published several research related books, such as 'How to Research Trends' and 'Dare to Ask'.
Also by Els Dragt
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