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Small Business Marketing For Dummies
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Small Business Marketing For Dummies
$4099
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?
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See moreSmall Business Marketing For Dummies helps you promote your business. It is designed specifically for the busy small business owner, giving you simple but powerful ways to spread your message - all at little or no cost. It shows you how to build your company's profile, attract new customers and keep them coming back for more.
Book Hero Magic formatted this description to make it easier to read. While it's new and
still learning, it may not be perfect - your
feedback is welcome!
Description
Small Business Marketing For Dummies helps you promote your business. It is designed specifically for the busy small business owner, giving you simple but powerful ways to spread your message—all at little or no cost. It shows you how to build your company’s profile, attract new customers, and keep them coming back for more.
Inside you will learn how to:
- Create an achievable marketing plan
- Use social media and the web to attract and keep customers
- Communicate with your customers through winning emails, newsletters, blogs, and more
- Make use of affordable advertising solutions in print and other media
- Get great PR for your business
Book Details
INFORMATION
ISBN: 9781118730775
Publisher: John Wiley & Sons Inc
Format: Paperback / softback
Date Published: 13 December 2013
Country: United States
Imprint: For Dummies
Audience: Professional and scholarly
DIMENSIONS
Spine width: 22.0mm
Width: 187.0mm
Height: 235.0mm
Weight: 709g
Pages: 384
About the Author
Paul Lancaster is a small business expert, consultant and inbound marketing specialist based in Newcastle upon Tyne. He held web and marketing roles for Sage, British Airways and Shell LiveWIRE. Paul is an active supporter of youth start-up and entrepreneurship programmes throughout the UK.
Barbara Findlay Schenck has been a marketing consultant for more than 20 years, with clients ranging from small businesses to Fortune 500 companies. In addition to her experience as a small business strategist, she’s also a bestselling author and columnist. Visit her website at www.bizstrong.com.
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