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Into the Metaverse
The Essential Guide to the Business Opportunities of the Web3 Era
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Format: Hardback
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An illuminating insight into the Metaverse - what it is, how it works and why it will soon be playing a major role in business, technology and society.
An illuminating insight into the Metaverse and how it is increasingly playing a major role in business, technology and society
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still learning, it may not be perfect - your
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Description
The Metaverse is broadly understood as the successor to today's internet, which involves countless interoperable and persistent virtual worlds, and is becoming increasingly integrated into the physical world. This integration is creating a new medium and economy for work, business, entertainment, and innovation.
Into the Metaverse is the first essential guide to understanding this ground-breaking platform and the opportunities it presents from a business perspective. Cathy Hackl draws upon her vast experience as a consultant, strategist, and journalist to provide a fascinating yet accessible insight into how the Metaverse operates from a business standpoint and the various opportunities it presents to organisations of any size and sector.
The book also explores the developments that are underway, which will allow readers to mitigate any risks and recognise the future potential of this platform. This will be illustrated with a variety of first-hand interviews with leading experts in the field, alongside an array of engaging case studies that explore businesses that have already excelled in the Metaverse.
Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?
Into the Metaverse by Cathy Hackl has garnered attention for its insightful exploration of the Metaverse's potential. It is recommended as essential reading for tech-savvy leaders who wish to understand how this emerging digital realm could influence business and innovation.
Book Details
INFORMATION
ISBN: 9781399401807
Publisher: Bloomsbury Publishing PLC
Format: Hardback
Date Published: 19 January 2023
Country: United Kingdom
Imprint: Bloomsbury Business
Audience: General / adult, Professional and scholarly
DIMENSIONS
Spine width: 22.0mm
Width: 156.0mm
Height: 240.0mm
Weight: 480g
Pages: 224
About the Author
Cathy Hackl is a Virginia-based consultant, growth strategist, tech journalist and futurist. She has been working in the AR and VR sector for over six years, consulting with some of the biggest names in the industry, like HTC Vive, Magic Leap, and AWS. She runs her own consulting business, Futures Intelligence, which covers all emerging technologies.
She is widely regarded as one of the leading thinkers on the Metaverse with a large collection of articles on the topic, which have been featured in publications such as Forbes, Bloomberg, CBS, Vogue, USA Today and VentureBeat. She is recognized as a LinkedIn Top Voice and has been interviewed on television programmes, including 60 Minutes. She is on the board of directors for Immersive Tech, an immersive virtual reality company and on the advisory board for Immersive, a volumetric video company.
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