1
of
1
The Mechanism of Mind
Understand how your mind works to maximise memory and creative potential
Ratings/reviews counts are updated frequently.
Check link for latest rating. ( 162 ratings, 19 reviews)Format: Paperback / softback
$3600
$4000
Elsewhere:
Unit price
/
Unavailable
AVAILABLE WITH SUPPLIER
Ships from our Auckland warehouse within 2-3 weeks
Found a better price? Request a price match
The Mechanism of Mind
$3600
$4000
Elsewhere:
Unit price
/
Unavailable
The Mechanism of Mind
It explains why the brain, the ’mechanism’, can only work in certain ways and introduces the four basic types of thinking that have gone on to inform his life’s work, namely ‘natural thinking’, ‘logical thinking’,’ mathematical thinking’ and ‘lateral thinking’.
The classic bestseller presenting Edward de Bono's model of the mind
Book Hero Magic formatted this description to make it easier to read. While it's new and
still learning, it may not be perfect - your
feedback is welcome!
Description
The Mechanism of Mind is the classic bestseller that presents Edward de Bono's model of the mind.
This book presents Edward de Bono's original theories on how the brain functions, processes information, and organises it. It explains why the brain, the 'mechanism', can only work in certain ways and introduces the four basic types of thinking that have gone on to inform his life's work: 'natural thinking', 'logical thinking', 'mathematical thinking', and 'lateral thinking'.
De Bono also outlines his argument for introducing the word 'PO' as an alternative to the word 'NO' when putting lateral thinking into practice.
Drawing on colourful visual imagery to help explain his theories and thought processes—from light bulbs and sugar cubes to photography and water erosion—The Mechanism of Mind remains as fascinating and insightful as it was when first published in 1969.
This is a must-read for anyone who wants to gain a greater understanding of how the mind works and organises information, and how Edward de Bono came to develop his creative thinking tools.
Book Details
INFORMATION
ISBN: 9781785040085
Publisher: Ebury Publishing
Format: Paperback / softback
Date Published: 02 July 2015
Country: United Kingdom
Imprint: Vermilion
Audience: General / adult
DIMENSIONS
Spine width: 25.0mm
Width: 135.0mm
Height: 216.0mm
Weight: 346g
Pages: 352
About the Author
Edward de Bono studied at Christ Church, Oxford (as a Rhodes Scholar). He also holds a PhD from Cambridge and an MD from the University of Malta. He has held appointments at the universities of Oxford, London, Cambridge and Harvard. In 1967 de Bono invented the now commonly used term 'lateral thinking' and, for many thousands, indeed millions, of people worldwide, his name has since become a symbol of creativity and new thinking. He has written numerous books, which have been translated into 34 languages, and his advice is sought by Nobel laureates and world leaders alike. www.debono.com
Also by Edward de Bono
View all-
Dylan's Pick -
Six Thinking Hats: Popular Penguins
Paperback$1500Elsewhere:$1599Unit price /UnavailableIn Stock -
-
Six Thinking Hats
Paperback$2700Elsewhere:$3000Unit price /UnavailableAvailableShips in 3-4 weeks -
-
-
More from Self-Help & Personal Development
View all-
-
Signed Copy -
-
-
-
-
-
The Doctor’s Kitchen: Healthy High Protein
Hardback$4999Elsewhere:$5500Unit price /UnavailableIn Stock -
-
-
-
The Boy, The Mole, The Fox and The Horse
Hardback$4000Elsewhere:$4500Unit price /UnavailableIn Stock
Why buy from us?
Book Hero is not a chain store or big box retailer. We're an independent 100% NZ-owned business on a mission to help more Kiwis rediscover a love of books and reading!
Service & Delivery
Our warehouse in Auckland holds over 80,000 books and puzzles in-stock so you're not waiting for your order to arrive from overseas.
Auckland Bookstore
We're primarily an online store, but for your convenience you can pick up your order for free from our bookstore, which is right next door to our warehouse in Hobsonville.
Our Gifting Service
Books make wonderful thoughtful gifts and we're here to help with gift-wrapping and cards. We can even send your gift directly to your loved one.
