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You Don't Know What You're Missing

Brief Description
We all like to think we're making decisions based on reality, but in fact, we're almost always working from incomplete information. And when you don't know what you don't know, it can be impossible to navigate successfully. In You Don't Know What You're Missing, mathematician Kit... Read More
Format: Paperback / softback
$3999
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Releases 21st April 2026 (Approx. Date) Pre-order  "You Don't Know What You're Missing" now to secure your copy from our first shipment

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You Don't Know What You're Missing

A fascinating exploration of the science of our blind spots - and how we can turn them into our biggest wins

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

We all like to think we're making decisions based on reality, but in fact, we're almost always working from incomplete information. And when you don't know what you don't know, it can be impossible to navigate successfully.

In You Don't Know What You're Missing, mathematician Kit Yates explores the blind spots, gaps in our knowledge, and how we make sense of the world given we usually have an unfinished picture. From avoiding common traps and pitfalls to filling in the gaps without guessing, it shows us how to turn our misses into hits.

Book Details

INFORMATION

ISBN: 9781529438048

Publisher: Quercus Publishing

Format: Paperback / softback

Date Published: 23 April 2026

Country: United Kingdom

Imprint: Quercus Publishing

Audience: General / adult, Tertiary education, Professional and scholarly

DIMENSIONS

Width: 153.0mm

Height: 234.0mm

Weight: 0g

Pages: 400

About the Author

Kit Yates is a Senior Lecturer in the Department of Mathematical Sciences and co-director of the Centre for Mathematical Biology at the University of Bath. He completed his PhD in mathematics at the University of Oxford in 2011.

His research demonstrates that mathematics can be used to describe all sorts of real-world phenomena: from embryo formation to locust swarming and from sleeping sickness to egg-shell patterning. He is particularly interested in the role that randomness plays in biology. His research into mathematical biology has been covered by the BBC, the Guardian, the Telegraph, the Daily Mail, RTE, Scientific American and Reuters amongst others.

Alongside his academic position, Kit is also an author and science communicator. The Maths of Life and Death is his first book.

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