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The Politics of Corporations in ‘New’ India
Brief Description
This volume examines how the rise of Hindutva to power is linked to the interests of large corporations in neoliberal India. It interprets Hindutva as a fascist force and as a capitalist counter-revolution wearing a popular mask that demands a repressive imposition of order to facilitate...
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See moreAn incisive and multi-disciplinary analysis of the Indian political economy by foregrounding the relationship between corporations and Hindutva under neoliberalism. The essays are theoretically informed by scholarship on fascism, focusing on Hindutva-business linkages and their consequences.
Studies the ascent of Hindutva as a fascist force by examining the role of corporations in neoliberal India.
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Description
This volume examines how the rise of Hindutva to power is linked to the interests of large corporations in neoliberal India. It interprets Hindutva as a fascist force and as a capitalist counter-revolution wearing a popular mask that demands a repressive imposition of order to facilitate accumulation.
The book delves into different aspects of the relationship between Hindutva and large corporations. Various chapters cast in high relief how the fascist shields of religion and nationalism are deployed to further corporate profiteering.
The Politics of Corporations in ‘New’ India is also a reminder that fascism has inherent limitations and is incapable of resolving crises that give rise to it. However, its ascendance, albeit temporary, is causing widespread destruction. The volume argues that fascist destruction in contemporary India can only be effectively restricted by containing the ravages of neoliberalism and corporate loot.
Book Details
INFORMATION
ISBN: 9781009605502
Publisher: Cambridge University Press
Format: Paperback / softback
Date Published: 09 April 2026
Country: United Kingdom
Imprint: Cambridge University Press
Illustration: Worked examples or Exercises
Contributors:
- Edited by Rohit Varman
- Edited by Prabhir Vishnu Poruthiyil
Audience: Tertiary education
DIMENSIONS
Weight: 606g
Pages: 312
About the Author
Rohit Varman is a Professor at Birmingham Business School, University of Birmingham, UK. His research interests are broadly in the field of Critical Management Studies. He has published with the Press on alternative organizations and organizing resistance in India. He is the Editor-in-Chief of Marketing Theory and serves on the editorial boards of the Journal of Marketing Management, Journal of Macromarketing, and Journal of Historical Research in Marketing. He is also an Associate Editor of Consumption, Markets, and Culture.
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