The Cold Start Problem

Name: The Cold Start Problem
Brand: Cornerstone
SKU: 9781847942791
Price: 30.0 NZD
Availability: InStock

How to Start and Scale Network Effects

By Andrew Chen

4.19

( 3,189 ratings, 316 reviews)

Summary

In The Cold Start Problem by Andrew Chen, the author explores the challenges of building and scaling tech startups, particularly during the initial phase. He offers insights into overcoming the "cold start" phenomenon, where networks and products struggle to gain traction without a user base. Drawing on his experience at Uber and numerous case studies, Chen provides practical strategies to ignite growth and achieve network effects.
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Format: Paperback / softback

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The Cold Start Problem

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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

You might like this book if you're interested in understanding how successful companies launch products and scale rapidly, overcoming initial user and growth challenges. It offers valuable insights for entrepreneurs, product managers, and anyone fascinated by the dynamics of technology startups.

The Cold Start Problem

Description

From Airbnb to Uber, a revelatory exploration of how hidden networks can turbo-charge businesses - from one of Silicon Valley's best-respected investors.

'A true Silicon Valley insider' Wired

Why do some products take off? And what can we learn from them?

The hardest part of launching a product is getting started. When you have just an idea and a handful of customers, growth can feel impossible. This is the cold start problem.

Now, one of Silicon Valley's most esteemed investors uncovers how any product can surmount the cold start problem - by harnessing the hidden power of network effects. Drawing on interviews with the founders of Uber, LinkedIn, Airbnb, and Zoom, Andrew Chen reveals how any start-up can launch, scale and thrive.

Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?

The Cold Start Problem by Andrew Chen provides insights from numerous successful start-up founders and teams. It outlines the stages necessary for a product's success and offers practical strategies for achieving growth, as praised by sources like WIRED, TechCrunch, and Forbes.

Book Details

INFORMATION

ISBN: 9781847942791

Publisher: Cornerstone

Format: Paperback / softback

Date Published: 06 April 2023

Country: United Kingdom

Imprint: Penguin (Cornerstone)

Audience: General / adult, Tertiary education, Professional and scholarly

DIMENSIONS

Spine width: 24.0mm

Width: 130.0mm

Height: 198.0mm

Weight: 282g

Pages: 400

Collections

Andrew Chen Business & Entrepreneurship Business Innovation & Creativity Business Strategy & Negotiation Computing & Technology Education & Reference New at Book Hero Non-Fiction Start-ups & Entrepreneurship Technology & Digital Transformation in Business

About the Author

Andrew Chen is best known for his newsletter on tech and business, whose 200,000 followers include many of the most notable founders in Silicon Valley. He is currently a general partner at Andreessen Horowitz, the startup investor behind Twitter, Airbnb, Github, Lyft, Reddit and Skype. He was formerly head of rider growth at Uber, where he oversaw an increase from 15 million to 100 million active users of the platform.