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The Art of Explanation
Making your Ideas, Products, and Services Easier to Understand
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The Art of Explanation
$5699
Unit price
/
Unavailable
Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?
Your guide to becoming an explanation specialist. You've done the hard work. Your product or service works beautifully - but something is missing. People just don't see the big idea - and it's keeping you from being successful. Your idea has an explanation problem.
Book Hero Magic formatted this description to make it easier to read. While it's new and
still learning, it may not be perfect - your
feedback is welcome!
Description
Your guide to becoming an explanation specialist.
You've done the hard work. Your product or service works beautifully, but something is missing. People just don't see the big idea, and it's keeping you from being successful. Your idea has an explanation problem.
The Art of Explanation is for business people, educators, and influencers who want to improve their explanation skills and start solving explanation problems.
Author Lee LeFever is the founder of Common Craft, a company known around the world for making complex ideas easy to understand through short animated videos. He is your guide to helping audiences fall in love with your ideas, products, or services through better explanations in any medium.
You will learn to:
- Plan: Learn explanation basics, what causes them to fail, and how to diagnose explanation problems.
- Package: Using simple elements, create an explanation strategy that builds confidence and motivates your audience.
- Present: Produce remarkable explanations with visuals and media.
The Art of Explanation is your invitation to become an explanation specialist and see why explanation is now a fundamental skill for professionals.
Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?
The Art of Explanation by Lee LeFever is praised for its clear guidance on communicating complex ideas simply and effectively. Reviewers appreciate its practical tips and engaging style, which are helpful for both beginners and seasoned professionals. The book is noted for offering insightful strategies that make information more accessible and increase understanding in business and entrepreneurship contexts.
Book Details
INFORMATION
ISBN: 9781118374580
Publisher: John Wiley & Sons Inc
Format: Paperback / softback
Date Published: 20 November 2012
Country: United States
Imprint: John Wiley & Sons Inc
Audience: Professional and scholarly
DIMENSIONS
Spine width: 16.0mm
Width: 200.0mm
Height: 198.0mm
Weight: 408g
Pages: 256
Collections
About the Author
LEE LeFEVER is the Chief Explainer, illustrator, and voice of Common Craft, and is widely credited for inspiring the video explanation industry. Since 2007, the company has won numerous awards and has created explanations for the world's most respected brands, including Intel, Google, Dropbox, and Ford. Its online videos have been viewed more than 50 million times. Today, Common Craft's mission is to make the world a more understandable place to live and work by inspiring and equipping professionals to become explanation specialists. Lee can be found in Seattle, Washington, with his wife and business partner, Sachi, and their dog, Bosco, a fine swimmer.
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