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Small is the New Big
And 183 Other Riffs, Rants and Remarkable Business Ideas
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Check link for latest rating. ( 4,570 ratings, 166 reviews)
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Small is the New Big
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?
This book may appeal to you if you're interested in innovative business strategies, bold marketing ideas, and embracing change in the modern marketplace. Seth Godin's insights offer a fresh perspective that challenges conventional thinking, making it perfect for entrepreneurs and creative thinkers.
Contains the author's popular columns from "Fast Company" magazine and many of the short e-books he has written in the years. This book includes e-books such as: "Clinging to Your Job Title?"; "The Persistence of Really Bad Ideas"; "The Seduction of 'Good Enough'"; and, "Judging a Book by its Cover Do Less".
Book Hero Magic formatted this description to make it easier to read. While it's new and
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Description
Small is the New Big by Seth Godin is a lively, thought-provoking collection designed to ignite creativity and action in the business world. Renowned for his captivating and innovative perspective, Godin compiles over 180 compelling riffs, each one a spark to inspire you and your colleagues to tap into your latent potential and transform your professional landscape.
This book is a treasure trove of insights from one of today's most influential business minds. Seth Godin brings together his most provocative short pieces from his pioneering blog, alongside his popular columns from Fast Company magazine and select short e-books penned in recent years. Renowned for challenging conventional wisdom, Godin's collected works address a variety of pertinent topics, each piece brimming with actionable insights and contrarian wisdom.
Inside, you'll discover gems such as:
- Clinging to Your Job Title?
- The Persistence of Really Bad Ideas
- The Seduction of 'Good Enough'
- Judging a Book by Its Cover
- Do Less
Small is the New Big is more than a collection of ideas; it's a manual for pushing past the mundane and the safe to venture into extraordinary possibilities. In his introduction, Godin passionately states, 'I'm certain that you're smart enough to see the stuff you've always wanted to do buried deep inside one of these riffs. And I'm betting that once inspired, you'll actually make something happen.' This assertion sets the tone for a book filled with humour, wisdom, and motivation.
Prepare to rethink business norms, challenge the status quo, and be inspired to make meaningful changes. Whether you're a seasoned professional or an aspiring entrepreneur, this book will resonate deeply, offering fresh perspectives and bold strategies that can transform both your career and your life's work.
Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?
Small is the New Big by Seth Godin has been praised for its insightful and thought-provoking ideas on marketing and business. Reviewers appreciate Godin's ability to challenge conventional wisdom and inspire innovation. His collection of essays is seen as both practical and motivational, offering valuable lessons for entrepreneurs and business leaders.
Book Details
INFORMATION
ISBN: 9780141030531
Publisher: Penguin Books Ltd
Format: Paperback / softback
Date Published: 28 June 2007
Country: United Kingdom
Imprint: Penguin Books Ltd
Illustration: Black and white illustrations
Audience: General / adult
DIMENSIONS
Spine width: 21.0mm
Width: 129.0mm
Height: 198.0mm
Weight: 245g
Pages: 352
About the Author
Seth Godin is the author of seven books that have been bestsellers around the world and have been translated into more than fifteen languages. He's been featured in The Wall Street Journal, Forbes, Fortune, Fast Company and Business Week. Godin was singled out by Successful Meetings Magazine as one of twenty-one top speakers for the twenty-first century. Before Small is the New Big, The Big Moo and All Marketers Are Liars, Godin wrote Free Prize Inside!, which Forbes picked as one of its books of the year (as did Fast Company). He is also the author of Purple Cow, the bestselling marketing book of the decade, and Permission Marketing.
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