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Salesforce For Dummies
Brief Description
Your easy-to-follow guide to the world’s leading cloud-based CRM software Salesforce gives your business an edge in tracking relationships and managing sales, marketing, customer service, and support operations. Salesforce For Dummies helps you take advantage of key platform functionality and focus on making the most of...
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Salesforce For Dummies
$5699
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Description
Your easy-to-follow guide to the world’s leading cloud-based CRM software
Salesforce gives your business an edge in tracking relationships and managing sales, marketing, customer service, and support operations. Salesforce For Dummies helps you take advantage of key platform functionality and focus on making the most of its many features.
Learn best practices to determine the right configuration to suit your business needs, and how to use apps, build widgets, and configure features to personalise your system for your business. Explore prospecting for leads, managing accounts, maintaining contacts, tracking products, calculating forecasts, and monitoring each customer’s service and support interactions with your business. Collaborate with colleagues by sharing information across a 360-degree view of all customer interactions, enhance your online marketing, gain real-time visibility into sales, and close deals faster.
- Get started with configuring Salesforce and set up the apps that your business needs.
- Discover the latest updates to Salesforce, including Flow Builder, Lightning, and Einstein.
- Improve business performance with reporting insights, collaborative communication features, and integrated sales and marketing processes.
- Find new ways to improve productivity and reduce administration time.
Salesforce For Dummies is the fully updated, best-selling guide that helps new and existing users get up to speed with the world’s top CRM.
Book Details
INFORMATION
ISBN: 9781394231669
Publisher: John Wiley & Sons Inc
Format: Paperback / softback
Date Published: 02 May 2024
Country: United States
Imprint: For Dummies
Edition: 8th edition
Audience: General / adult
DIMENSIONS
Spine width: 25.0mm
Width: 185.0mm
Height: 234.0mm
Weight: 567g
Pages: 416
About the Author
Liz Kao has played both in-house and consultant roles at Salesforce. As a consultant and a member of Salesforce’s Professional Services team, Liz implemented dozens of CRM solutions and built numerous AppExchange apps. Jon Paz is a Salesforce consultant who has worked with enterprise clients to deliver world-class solutions to perplexing business challenges.
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