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Designing for the Digital Age
How to Create Human-Centered Products and Services
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Check link for latest rating. ( 688 ratings, 21 reviews)
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Format: Paperback / softback
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Whether you're designing consumer electronics, medical devices, enterprise Web apps, or new ways to check out at the supermarket, today's digitally-enabled products and services provide both great opportunities to deliver compelling user experiences and great risks of driving your customers crazy with complicated, confusing technology.
Book Hero Magic formatted this description to make it easier to read. While it's new and
still learning, it may not be perfect - your
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Description
Whether you’re designing consumer electronics, medical devices, enterprise Web apps, or new ways to check out at the supermarket, today’s digitally-enabled products and services provide both great opportunities to deliver compelling user experiences and great risks of driving your customers crazy with complicated, confusing technology.
Designing for the Digital Age by Kim Goodwin is a guide to creating successful products and services in the digital age. It requires a multi-disciplinary team with expertise in interaction design, visual design, industrial design, and other disciplines. It also takes the ability to come up with the big ideas that make a desirable product or service, as well as the skill and perseverance to execute on the thousand small ideas that get your design into the hands of users.
This comprehensive, full-colour volume addresses aspects such as expertise in project management, user research, and consensus-building. It provides detailed how-to information, real-life examples, and exercises. Topics include assembling a design team, planning and conducting user research, analysing your data and turning it into personas, using scenarios to drive requirements definition and design, collaborating in design meetings, evaluating and iterating your design, and documenting the finished design in a way that works for engineers and stakeholders alike.
Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?
Designing for the Digital Age by Kim Goodwin is praised as a comprehensive guide for digital design professionals. Reviewers highlight its in-depth coverage and clear, detailed prose that makes complex subjects accessible. With insights and examples from real-world design challenges, it is regarded as a standard-setting handbook in the field of user experience design.
Book Details
INFORMATION
ISBN: 9780470229101
Publisher: John Wiley & Sons Inc
Format: Paperback / softback
Date Published: 13 March 2009
Country: United States
Imprint: John Wiley & Sons Inc
Contributors:
- Foreword by Alan Cooper
Audience: General / adult
DIMENSIONS
Spine width: 38.0mm
Width: 188.0mm
Height: 234.0mm
Weight: 1474g
Pages: 768
About the Author
Kim Goodwin is VP Design and General Manager at Cooper, where she leads an integrated practice of interaction, visual, and industrial designers, and also directs the development of the acclaimed Cooper U design curriculum. Kim knows the design world from multiple angles; she started her career as an in-house and freelance designer and spent several years as an in-house creative director before joining Cooper 11 years ago. Kim has led projects involving a tremendous range of design problems, including Web sites, complex analytical and enterprise applications, phones, medical devices, services, and even organizations. Her clients and employers have included everything from one-man startups to the world's largest companies, as well as universities and government agencies. This range of experience and a passion for teaching have led to Kim's popularity as an author and as a speaker at conferences and companies around the world.
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