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Building Moonshots

50+ Ways To Turn Radical Ideas Into Reality
Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
Building Moonshots by William Cockayne and Tamara Carleton explores the innovation journey of creating monumental projects often deemed impossible, akin to the original moon landing. The authors delve into the mindset, strategies, and collaborative efforts behind achieving these transformative breakthroughs in the business world. This book provides insight into how visionary teams navigate complex challenges to bring ambitious ideas to life.
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Format: Hardback
$6099
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

You might enjoy this book if you're fascinated by innovative leadership and the exploration of groundbreaking ideas in business. It offers insights into how visionaries turn bold concepts into transformative ventures, making it a valuable resource for aspiring entrepreneurs and forward-thinking business leaders.

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Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

Solve the world’s biggest problems and create a better future

In Building Moonshots: 50+ Ways to Turn Radical Ideas Into Reality, a team of expert innovation strategists delivers an exciting and insightful collection of strategies, techniques, and frameworks for scaling your next big, audacious idea into a concrete product or service.

Each proven and tested strategy contained in the book has been categorised to make it easy to find and implement when you need it most. You’ll learn how and where to start, when to bet big, how to invest, when to play the long game, what to communicate, and much more. You’ll also find:

  • Ways to go beyond white papers and vision statements to a place where your ideas become a tangible reality
  • Strategies for creating a better future by transforming seemingly impossible ideas into concrete products
  • Methods for bringing to life radical and innovative solutions to the world’s greatest challenges

Destined to become the seminal, go-to source for visionaries, gamechangers, and leaders imagining the apparently impossible and determined to achieve it, Building Moonshots is a can’t-miss book for entrepreneurs, founders, product development heads, and other business leaders.

Book Details

INFORMATION

ISBN: 9781394176588

Publisher: John Wiley & Sons Inc

Format: Hardback

Date Published: 01 May 2023

Country: United States

Imprint: John Wiley & Sons Inc

Audience: General / adult

DIMENSIONS

Spine width: 38.0mm

Width: 163.0mm

Height: 234.0mm

Weight: 544g

Pages: 352

About the Author

TAMARA CARLETON, PHD, is an international expert in radical innovation. She is the CEO of Innovation Leadership Group, teaches at several top-ranked business schools and technical universities around the world, and is the creator of practical tools that help teams innovate, like the Playbook for Strategic Foresight and Innovation.

WILLIAM COCKAYNE, PHD, is a techno-optimistic leader with a passion for transforming science fiction into reality. For twenty years, he taught students at Stanford University how teams imagine, invent, and ship the future. He is an expert in converting blue-sky thinking into brass tacks.

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