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MediaWriting

Print, Broadcast, and Public Relations
Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
MediaWriting serves as an essential guide for students aspiring to thrive in the evolving landscape of media writing. The book covers a wide array of writing styles suited for print, broadcast, online, social media, public relations, and multimedia platforms. Updated chapters explore new media trends, legal and ethical considerations, and the Associated Press Stylebook. Practical "How To" boxes and real-world anecdotes support learning, while discussion questions and exercises reinforce key concepts.
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Format: Hardback
$36500
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

Ideal for students preparing for careers in print or broadcast journalism, public relations, or digital media, as well as anyone seeking a comprehensive introduction to contemporary media writing.

Book Hero thinking about your next read

MediaWriting is an invaluable resource for students wanting to enter the dynamic world of media writing in the 21st century. With easy-to-read chapters, a wealth of real-world examples, and helpful "how to" boxes, this textbook explains various styles of writing for print, broadcast, social media, public relations, and multimed

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

MediaWriting is an invaluable resource for students planning to enter the dynamic and changing world of media writing in the twenty-first century. With easy-to-read chapters, a wealth of updated, real-world examples, and helpful "How To" boxes throughout, this textbook explains the various styles of writing for print, broadcast, online, social media, public relations, and multimedia outlets.

Some of the features included in the book are:

  • A re-written Chapter 13, Writing and Reporting in the New New Media, with updates to how social media is used today.
  • Expanded chapters on print reporting methods and the Associated Press Stylebook.
  • Updates to Chapters 5 and 6, Legal Considerations in Media Writing, and Ethical Decisions in Writing and Reporting, discuss recent court cases and current ethical issues.
  • Explanatory "How To" boxes that help readers understand and retain main themes.
  • Illustrative "It Happened to Me" vignettes from the authors’ professional experiences.
  • Discussion questions and exercises at the end of every chapter.

Designed to meet the needs of students of print and broadcast media, public relations, or a wannabe jack-of-all trades in the online media environment, this reader-friendly primer will equip beginners with the skills necessary to succeed in their chosen writing field.

Book Details

INFORMATION

ISBN: 9781138341777

Publisher: Taylor & Francis Ltd

Format: Hardback

Date Published: 18 March 2019

Country: United Kingdom

Imprint: Routledge

Edition: 5th edition

Audience: Adult education

DIMENSIONS

Width: 187.0mm

Height: 235.0mm

Weight: 740g

Pages: 402

About the Author

W. Richard Whitaker is Professor Emeritus of Journalism and Broadcasting at Buffalo State College (SUNY).

Ronald D. Smith is Professor of Public Communication and former Chair of the Communication Department at Buffalo State (SUNY).

Janet E. Ramsey, is an emerita Professor of Journalism and Distinguished Service Professor and Dean Emerita at Buffalo State College (SUNY).

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