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How Your Brain Is Wired
An Owner's Manual
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Check link for latest rating. ( 13 ratings, 2 reviews)
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Format: Paperback / softback
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?
Book Hero Magic formatted this description to make it easier to read. While it's new and
still learning, it may not be perfect - your
feedback is welcome!
Description
Written by an award-winning behavioural change expert, this practical guide shows how recent discoveries in the behavioural sciences can help you lead a more positive and rewarding life.
As 95 per cent of our brain activity carries on at a subconscious level, we're not always aware of why we think what we think and do the things we do. Sometimes these subconscious wirings can make us think or act in ways that are not optimal for our happiness; they can bring out the illogical in us all.
How Your Brain Is Wired draws on recent breakthroughs in our understanding of how the brain really works, empowering the reader to take control over their own behaviour. Full of insight and practical advice, it equips you with a toolkit of simple changes you can put into action to: reduce conflict and anxiety, achieve a positive mindset, make better decisions, have more fun, and reach new goals.
This book is about rewiring your attitudes and re-seeing yourself and your choices. It reveals something rather magical: how tiny tweaks to your behaviour can be all you need to deliver a big, sometimes thrilling, reboot to your life.
Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?
How Your Brain Is Wired offers insights into the irrational aspects of human behaviour, with readers finding it both enlightening and practical. Endorsements highlight its effectiveness in teaching about the mind's processes and recommend it for those interested in understanding cognitive patterns.
Book Details
INFORMATION
ISBN: 9781800181861
Publisher: Boundless Publishing Group Ltd
Format: Paperback / softback
Date Published: 19 January 2023
Country: United Kingdom
Imprint: Unbound
Audience: General / adult
DIMENSIONS
Width: 153.0mm
Height: 234.0mm
Weight: 250g
Pages: 320
About the Author
Crawford Hollingworth is a behavioural change expert and co-founder of The Behavioural Architects, a consultancy that works with some of the biggest companies and organisations around the world. He writes and lectures regularly on how new knowledge from the behavioral sciences can enable behavioural change.
Cathy Tomlinson is a behavioural researcher with years of consumer research experience. She led the book's volunteer 'brain team' on their journey of discovery and empowerment.
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