LinkedIn Sales Navigator For Dummies
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The ABCs of sales have changed. It's no longer: A-Always, B-Be, C-Closing. The new way of selling is: A-Always, B-Be, C-Contributing to your buyer's journey. Social selling is an effective way to engage with your customer, and the world's most powerful social selling tool for any B2B sales professional is LinkedIn Sales Navigator. It allows you to gain access to more leads, more InMail, and data to track your efforts.
With the help of LinkedIn Sales Navigator For Dummies, you'll learn how to write effective InMail messages and engage with prospects on the world's most successful professional networking site. Along with utilising those features, you'll also benefit from access to full profiles outside of your network, guidance on how to best optimise your own profile for sales opportunities, and much more.
- Use lead recommendations to get in front of the right buyer
- Analyse your social selling efforts with real-time data
- Reach more leads with customised InMail messages
- Save 30 - 60 minutes a day previously spent on acquisitions
If you're a B2B sales professional who is new to LinkedIn Sales Navigator, this is the one-stop resource you can't be without.
Book Details
INFORMATION
ISBN: 9781119427681
Publisher: John Wiley & Sons Inc
Format: Paperback / softback
Date Published: 19 October 2018
Country: United States
Imprint: For Dummies
Audience: General / adult
DIMENSIONS
Spine width: 13.0mm
Width: 188.0mm
Height: 234.0mm
Weight: 318g
Pages: 240
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About the Author
Perry van Beek is a pioneer in social selling with LinkedIn. He founded Social.ONE and has been assisting companies with LinkedIn marketing, lead generation, and social selling since 2009. Perry conducts training and presents keynotes at sales conferences throughout the world. Connect with him on LinkedIn at www.linkedin.com/in/perryvanbeek.
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