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Every Screen on the Planet
The Secret Story of TikTok
Brief Description
The global story of the world’s most controversial social media network and the struggle to control it. TikTok boasts 1.6 billion active users worldwide and wields unprecedented power over our culture. Its crown jewel is the most addictive algorithm ever invented. As a result, it has...
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Every Screen on the Planet
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The incredible story of TikTok, exploring its rise, influence and relationship to China.
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Description
The global story of the world’s most controversial social media network and the struggle to control it.
TikTok boasts 1.6 billion active users worldwide and wields unprecedented power over our culture. Its crown jewel is the most addictive algorithm ever invented. As a result, it has become a political football all over the world.
In Every Screen on the Planet, Harvard-trained lawyer and investigative journalist Emily Baker-White charts TikTok’s rise – from its Chinese founders’ early ambitions to its emergence as the world’s most valuable startup. She examines its potential value as a surveillance and propaganda tool for strongmen and the huge controversy it has fostered, from India to Washington, DC.
Based on explosive reporting that caused TikTok to track the author and led to an ongoing criminal investigation, Baker-White’s engrossing narrative takes us inside the company as the US government seeks backdoor access to observe and influence TikTok’s data stream and eventually gives the company an ultimatum: divorce from your Chinese founders or be banned. Touching on politics, business and technology, Every Screen on the Planet takes us behind the scenes of TikTok’s incredible growth and its astounding – and ongoing – impact on society.
Book Details
INFORMATION
ISBN: 9781035049271
Publisher: Pan Macmillan
Format: Paperback / softback
Date Published: 02 October 2025
Country: United Kingdom
Imprint: Macmillan Business
Audience: General / adult
DIMENSIONS
Width: 153.0mm
Height: 234.0mm
Weight: 452g
Pages: 368
About the Author
Emily Baker-White works as a technology reporter for Forbes. She previously covered tech at Buzzfeed News. Before becoming a journalist, Baker-White earned her JD from Harvard Law School and practised criminal defence law, launching a multi-year investigation into police misconduct on Facebook. With her unique mix of legal and tech expertise, she is well-situated to cover the intricate landscape of TikTok and ByteDance.
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Every Screen on the Planet
The global story of the world’s most controversial social media network and the struggle to control it. Based on explosive reporting that caused TikTok to track the author and led to an ongoing criminal investigation. TikTok boasts billions of active users worldwide and wields unprecedented power over our culture. Its crown jewel is the most addictive algorithm ever invented. As...HardbackSold Out
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